http://www.odeo.com/channels/29775-Across-the-Sound-New-Marketing-Podcast SteveRubel no Each week, marketing guru and author of "Life after the 30-second spot", Joseph Jaffe discusses all things "new marketing" en-US 40 Wed, 16 Sep 2009 19:16:30 -0700 Wed, 16 Sep 2009 19:16:30 -0700 Marketing http://www.odeo.com/episodes/25137132-Jaffe-Juice-131-It-s-all-about-the-pixels-baby My buddy, Mitch Joel, just wrote a book. It's called Six Pixels of Separation and it's the prelude to his blog and podcast. In this special episode, we talk about the book, his rationale and motivations behind writing it, the central themes behind the book and of course, Jay Leno. So give it a listen, buy the book (of course) and send in your audio comments to me on +1 206 203-3255 or follow me on Twitter (why? I have no idea) Direct download here iTunes subscription here My buddy, Mitch Joel, just wrote a book. It's called Six Pixels of Separation and it's the prelude to his blog and podcast. In this special episode, we talk about the book, his rationale and motivations behind writing it, the central themes behind the book and of course, Jay Leno. So give it a listen, buy the book (of course) and send in your audio comments to me on +1 206 203-3255 or follow me on Twitter (why? I have no idea) Direct download here iTunes subscription here My buddy, Mitch Joel, just wrote a book. It's called Six Pixels of Separation and it's the prelude to his blog and podcast. In this special episode, we talk about the book, his rationale and motivations behind writing it, the central themes behind the book and of course, Jay Leno. So give it a listen, buy the book (of course) and send in your audio comments to me on +1 206 203-3255 or follow me on Twitter (why? I have no idea) Direct download here iTunes subscription here tag:odeo.com,2009-09-16,25137132 Wed, 16 Sep 2009 19:16:30 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/25032673-Jaffe-Juice-130-The-one-where-Jeremiah-tells-all-and-Jaffe-bares-all So it's official. Jeremiah and I are not working together. You'll have to listen to hear details of his new gig. But the two of us are going to record an episode of the show together once a month (schedules permitting). Should be fun. Audio comments to +1 206 ... . Follow me on Twitter (@jaffejuice) and Jeremiah (@jowyang) Direct download here iTunes subscription here So it's official. Jeremiah and I are not working together. You'll have to listen to hear details of his new gig. But the two of us are going to record an episode of the show together once a month (schedules permitting). Should be fun. Audio comments to +1 206 ... . Follow me on Twitter (@jaffejuice) and Jeremiah (@jowyang) Direct download here iTunes subscription here So it's official. Jeremiah and I are not working together. You'll have to listen to hear details of his new gig. But the two of us are going to record an episode of the show together once a month (schedules permitting). Should be fun. Audio comments to +1 206 ... . Follow me on Twitter (@jaffejuice) and Jeremiah (@jowyang) Direct download here iTunes subscription here tag:odeo.com,2009-08-27,25032673 Thu, 27 Aug 2009 09:00:00 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24936390-Jaffe-on-The-Beancast-65 I guess I'm becoming somewhat of a regular (once a month that is) on The Beancast. By putting it out on the Jaffe Juice feed, you get a bit of extra Jaffe, plus host Bob Knorpp, ABC's Becky Worley and sadly, you'll need to put up with ex-crayonista, Ford's Scott Monty as well :) In last night's convo, we tackled a bunch of pretty intersting topics, including: Whether the "new PR" is lacking in the fundamentals Those creepy Palm Pre ads YouTube's version of Adsense The launch of sponsored tweets Facebook ad crackdown Listen to the show here or subscribe here I guess I'm becoming somewhat of a regular (once a month that is) on The Beancast. By putting it out on the Jaffe Juice feed, you get a bit of extra Jaffe, plus host Bob Knorpp, ABC's Becky Worley and sadly, you'll need to put up with ex-crayonista, Ford's Scott Monty as well :) In last night's convo, we tackled a bunch of pretty intersting topics, including: Whether the "new PR" is lacking in the fundamentals Those creepy Palm Pre ads YouTube's version of Adsense The launch of sponsored tweets Facebook ad crackdown Listen to the show here or subscribe here I guess I'm becoming somewhat of a regular (once a month that is) on The Beancast. By putting it out on the Jaffe Juice feed, you get a bit of extra Jaffe, plus host Bob Knorpp, ABC's Becky Worley and sadly, you'll need to put up with ex-crayonista, Ford's Scott Monty as well :) In last night's convo, we tackled a bunch of pretty intersting topics, including: Whether the "new PR" is lacking in the fundamentals Those creepy Palm Pre ads YouTube's version of Adsense The launch of sponsored tweets Facebook ad crackdown Listen to the show here or subscribe here tag:odeo.com,2009-08-10,24936390 Mon, 10 Aug 2009 05:14:15 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24833958-Jaffe-Juice-129-Skatting-and-Riffing-Jazz-with-Jeremiah-Owyang I recently had a chat - or perhaps I should say, a skat - with Forrester's Senior Analyst, Social Computing, Jeremiah Owyang. Follow Jeremiah on Twitter here or check out his very popular blog, Web Strategist, here. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here I recently had a chat - or perhaps I should say, a skat - with Forrester's Senior Analyst, Social Computing, Jeremiah Owyang. Follow Jeremiah on Twitter here or check out his very popular blog, Web Strategist, here. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here I recently had a chat - or perhaps I should say, a skat - with Forrester's Senior Analyst, Social Computing, Jeremiah Owyang. Follow Jeremiah on Twitter here or check out his very popular blog, Web Strategist, here. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here tag:odeo.com,2009-07-20,24833958 Mon, 20 Jul 2009 09:53:46 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24556218-Jaffe-Juice-128-Panasonic-s-Living-in-High-Definition-Community   Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano, Panasonic LiHD Family John & Eileen Calandro (Happy Birthday, Eileen!), LiHD Family and host of the LiHD podcast, Laura Pollak, LiHD community leader and crayonista, Kate Dickman and LiHD Answerman, Greg Harper for joining us today.   Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano, Panasonic LiHD Family John & Eileen Calandro (Happy Birthday, Eileen!), LiHD Family and host of the LiHD podcast, Laura Pollak, LiHD community leader and crayonista, Kate Dickman and LiHD Answerman, Greg Harper for joining us today.   Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano, Panasonic LiHD Family John & Eileen Calandro (Happy Birthday, Eileen!), LiHD Family and host of the LiHD podcast, Laura Pollak, LiHD community leader and crayonista, Kate Dickman and LiHD Answerman, Greg Harper for joining us today. tag:odeo.com,2009-05-07,24556218 Thu, 07 May 2009 15:33:54 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24568514-Jaffe-Juice-128-Panasonic-s-Living-in-High-Definition-Community   Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano, Panasonic LiHD Family John & Eileen Calandro (Happy Birthday, Eileen!), LiHD Family and host of the LiHD podcast, Laura Pollak, LiHD community leader and crayonista, Kate Dickman and LiHD Answerman, Greg Harper for joining us today.   Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano, Panasonic LiHD Family John & Eileen Calandro (Happy Birthday, Eileen!), LiHD Family and host of the LiHD podcast, Laura Pollak, LiHD community leader and crayonista, Kate Dickman and LiHD Answerman, Greg Harper for joining us today.   Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano, Panasonic LiHD Family John & Eileen Calandro (Happy Birthday, Eileen!), LiHD Family and host of the LiHD podcast, Laura Pollak, LiHD community leader and crayonista, Kate Dickman and LiHD Answerman, Greg Harper for joining us today. tag:odeo.com,2009-05-07,24568514 Thu, 07 May 2009 12:33:54 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527757-Jaffe-Juice-127-Hanging-out-with-ma-buddy-Mitch-talkin-about-stuff A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) tag:odeo.com,2009-04-21,24527757 Tue, 21 Apr 2009 16:47:26 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/25373267-Jaffe-Juice-127-Hanging-out-with-ma-buddy-Mitch-talkin-about-stuff A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) tag:odeo.com,2009-04-21,25373267 Tue, 21 Apr 2009 14:47:26 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24482428-Jaffe-Juice-127-Hanging-out-with-ma-buddy-Mitch-talkin-about-stuff A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me) tag:odeo.com,2009-04-21,24482428 Tue, 21 Apr 2009 13:47:26 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527758-Jaffe-Juice-126-Chatting-with-Bob-Garfield-about-the-end-of-the-media-world <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here tag:odeo.com,2009-03-27,24527758 Fri, 27 Mar 2009 15:53:07 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/25373268-Jaffe-Juice-126-Chatting-with-Bob-Garfield-about-the-end-of-the-media-world <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here tag:odeo.com,2009-03-27,25373268 Fri, 27 Mar 2009 13:53:07 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24374382-Jaffe-Juice-126-Chatting-with-Bob-Garfield-about-the-end-of-the-media-world <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here <p>Rich Text Area.</p> Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here tag:odeo.com,2009-03-27,24374382 Fri, 27 Mar 2009 12:53:07 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527759-Jaffe-Juice-125-Capitalizing-on-Consumer-Conversations This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is so... This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is social media only for generations X & Y? (Do you have any examples of engaging with an older audience successfully?) How important is a pre-existing community when making the move into social media? What can marketers do if there aren’t any conversations happening online applicable to their offering? Should marketers ‘create’ their own community or strive to join pre-existing communities? How do marketers target a community? How do marketers go about joining the conversation? What is a community manager; what role do they serve in social media? What tools would you recommend to marketers looking to get into this space? Once marketers have cemented themselves in an online community, how can they look at the ROI? What measures are there out there to quantify the time and resources spent in maintaining online conversations? Should marketers go in with a view of ‘capitalising’ on consumer conversations and/or ‘monetising’ social media? What role does social media play in customer service? Some people have said that social media is just an extension of PR, please discuss… What do you think the future holds for online conversations and social media? This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is social media only for generations X & Y? (Do you have any examples of engaging with an older audience successfully?) How important is a pre-existing community when making the move into social media? What can marketers do if there aren’t any conversations happening online applicable to their offering? Should marketers ‘create’ their own community or strive to join pre-existing communities? How do marketers target a community? How do marketers go about joining the conversation? What is a community manager; what role do they serve in social media? What tools would you recommend to marketers looking to get into this space? Once marketers have cemented themselves in an online community, how can they look at the ROI? What measures are there out there to quantify the time and resources spent in maintaining online conversations? Should marketers go in with a view of ‘capitalising’ on consumer conversations and/or ‘monetising’ social media? What role does social media play in customer service? Some people have said that social media is just an extension of PR, please discuss… What do you think the future holds for online conversations and social media? tag:odeo.com,2009-03-08,24527759 Sun, 08 Mar 2009 15:07:10 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/25373269-Jaffe-Juice-125-Capitalizing-on-Consumer-Conversations This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is so... This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is social media only for generations X & Y? (Do you have any examples of engaging with an older audience successfully?) How important is a pre-existing community when making the move into social media? What can marketers do if there aren’t any conversations happening online applicable to their offering? Should marketers ‘create’ their own community or strive to join pre-existing communities? How do marketers target a community? How do marketers go about joining the conversation? What is a community manager; what role do they serve in social media? What tools would you recommend to marketers looking to get into this space? Once marketers have cemented themselves in an online community, how can they look at the ROI? What measures are there out there to quantify the time and resources spent in maintaining online conversations? Should marketers go in with a view of ‘capitalising’ on consumer conversations and/or ‘monetising’ social media? What role does social media play in customer service? Some people have said that social media is just an extension of PR, please discuss… What do you think the future holds for online conversations and social media? This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is social media only for generations X & Y? (Do you have any examples of engaging with an older audience successfully?) How important is a pre-existing community when making the move into social media? What can marketers do if there aren’t any conversations happening online applicable to their offering? Should marketers ‘create’ their own community or strive to join pre-existing communities? How do marketers target a community? How do marketers go about joining the conversation? What is a community manager; what role do they serve in social media? What tools would you recommend to marketers looking to get into this space? Once marketers have cemented themselves in an online community, how can they look at the ROI? What measures are there out there to quantify the time and resources spent in maintaining online conversations? Should marketers go in with a view of ‘capitalising’ on consumer conversations and/or ‘monetising’ social media? What role does social media play in customer service? Some people have said that social media is just an extension of PR, please discuss… What do you think the future holds for online conversations and social media? tag:odeo.com,2009-03-08,25373269 Sun, 08 Mar 2009 13:07:10 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24274380-Jaffe-Juice-125-Capitalizing-on-Consumer-Conversations This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is so... This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is social media only for generations X & Y? (Do you have any examples of engaging with an older audience successfully?) How important is a pre-existing community when making the move into social media? What can marketers do if there aren’t any conversations happening online applicable to their offering? Should marketers ‘create’ their own community or strive to join pre-existing communities? How do marketers target a community? How do marketers go about joining the conversation? What is a community manager; what role do they serve in social media? What tools would you recommend to marketers looking to get into this space? Once marketers have cemented themselves in an online community, how can they look at the ROI? What measures are there out there to quantify the time and resources spent in maintaining online conversations? Should marketers go in with a view of ‘capitalising’ on consumer conversations and/or ‘monetising’ social media? What role does social media play in customer service? Some people have said that social media is just an extension of PR, please discuss… What do you think the future holds for online conversations and social media? This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations occurring online? How can marketers find out where their audience is online? What is social media and how is it different from traditional media? Should social media be a part of and integrated into every digital strategy? Is targeting social media for everyone? Is social media only for generations X & Y? (Do you have any examples of engaging with an older audience successfully?) How important is a pre-existing community when making the move into social media? What can marketers do if there aren’t any conversations happening online applicable to their offering? Should marketers ‘create’ their own community or strive to join pre-existing communities? How do marketers target a community? How do marketers go about joining the conversation? What is a community manager; what role do they serve in social media? What tools would you recommend to marketers looking to get into this space? Once marketers have cemented themselves in an online community, how can they look at the ROI? What measures are there out there to quantify the time and resources spent in maintaining online conversations? Should marketers go in with a view of ‘capitalising’ on consumer conversations and/or ‘monetising’ social media? What role does social media play in customer service? Some people have said that social media is just an extension of PR, please discuss… What do you think the future holds for online conversations and social media? tag:odeo.com,2009-03-08,24274380 Sun, 08 Mar 2009 12:07:10 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24014432-Pathetic-Bowl-XLIII-Monday-Morning-Quarterback Monday morning redux of the big game. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here Some notes: I almost won my pool... How did you watch the big game? How many spots can you remember? How many of the products would you purchase....ever??? Where were the 1-second ads? Winners Fedex Cash4Gold Losers Coke (Mean Terry Tate) x2 Pepsi (Pepsuder) Careerster (who can tell them apart) The horse with an identity crisis Special Mentions: Ford Hulu Some links: 1-second ads Study on recessions and Super Bowl ads Fedex pulling out Monday morning redux of the big game. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here Some notes: I almost won my pool... How did you watch the big game? How many spots can you remember? How many of the products would you purchase....ever??? Where were the 1-second ads? Winners Fedex Cash4Gold Losers Coke (Mean Terry Tate) x2 Pepsi (Pepsuder) Careerster (who can tell them apart) The horse with an identity crisis Special Mentions: Ford Hulu Some links: 1-second ads Study on recessions and Super Bowl ads Fedex pulling out Monday morning redux of the big game. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here Some notes: I almost won my pool... How did you watch the big game? How many spots can you remember? How many of the products would you purchase....ever??? Where were the 1-second ads? Winners Fedex Cash4Gold Losers Coke (Mean Terry Tate) x2 Pepsi (Pepsuder) Careerster (who can tell them apart) The horse with an identity crisis Special Mentions: Ford Hulu Some links: 1-second ads Study on recessions and Super Bowl ads Fedex pulling out tag:odeo.com,2009-02-02,24014432 Mon, 02 Feb 2009 06:00:56 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23964826-Jaffe-Juice-123-Chatting-with-attendees-at-Satmetrix-s-Net-Promoter-Conference Chatting with attendees at Satmetrix's Net Promoter Conference in San Francisco, CA after my keynote presentation. Also in attendance, Fred Reichheld. My thanks to Jaffe Juice listener Deb Eastman (Satmetrix's CMO) for bringing me out. Audio comments to +1 206 203-3255. Direct download here iTunes subscription here Chatting with attendees at Satmetrix's Net Promoter Conference in San Francisco, CA after my keynote presentation. Also in attendance, Fred Reichheld. My thanks to Jaffe Juice listener Deb Eastman (Satmetrix's CMO) for bringing me out. Audio comments to +1 206 203-3255. Direct download here iTunes subscription here Chatting with attendees at Satmetrix's Net Promoter Conference in San Francisco, CA after my keynote presentation. Also in attendance, Fred Reichheld. My thanks to Jaffe Juice listener Deb Eastman (Satmetrix's CMO) for bringing me out. Audio comments to +1 206 203-3255. Direct download here iTunes subscription here tag:odeo.com,2009-01-27,23964826 Tue, 27 Jan 2009 15:18:20 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23883603-Jaffe-Juice-122-Chatting-with-Geoff-Livingston-and-Allyn-Brooks-about-Social-Philanthropy-and-Save-Darfur I had the pleasure of sitting down with Geoff Livingston and Save Darfur's Allyn Brooks about Social Philanthropy and the Darfur crisis. What are you waiting for? Add your voice now: http://www.addyourvoice.org/ - send President Obama a postcard and play your part. Audio comments to +1 206 203-3255 . Follow me on Twitter. Direct download here iTunes subscription here Additional links: Darfur Add Your Voice Armano Effort Marketplace discussion of Armano effort Geoff Livingston's Blog, The Buzz Bin Geoff's Book, Now is Gone I had the pleasure of sitting down with Geoff Livingston and Save Darfur's Allyn Brooks about Social Philanthropy and the Darfur crisis. What are you waiting for? Add your voice now: http://www.addyourvoice.org/ - send President Obama a postcard and play your part. Audio comments to +1 206 203-3255 . Follow me on Twitter. Direct download here iTunes subscription here Additional links: Darfur Add Your Voice Armano Effort Marketplace discussion of Armano effort Geoff Livingston's Blog, The Buzz Bin Geoff's Book, Now is Gone I had the pleasure of sitting down with Geoff Livingston and Save Darfur's Allyn Brooks about Social Philanthropy and the Darfur crisis. What are you waiting for? Add your voice now: http://www.addyourvoice.org/ - send President Obama a postcard and play your part. Audio comments to +1 206 203-3255 . Follow me on Twitter. Direct download here iTunes subscription here Additional links: Darfur Add Your Voice Armano Effort Marketplace discussion of Armano effort Geoff Livingston's Blog, The Buzz Bin Geoff's Book, Now is Gone tag:odeo.com,2009-01-15,23883603 Thu, 15 Jan 2009 15:33:52 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878332-Jaffe-Juice-121-An-unprecedented-conversation-about-the-future-of-podcasting-with-Jaffe-Curry-Holtz-Joel-Ravenscraft-Fogarty-Fallis-Hopkins-and-more What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here tag:odeo.com,2009-01-01,23878332 Thu, 01 Jan 2009 03:59:15 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527760-Jaffe-Juice-121-An-unprecedented-conversation-about-the-future-of-podcasting-with-Jaffe-Curry-Holtz-Joel-Ravenscraft-Fogarty-Fallis-Hopkins-and-more What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here tag:odeo.com,2008-12-31,24527760 Wed, 31 Dec 2008 22:59:15 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262170-Jaffe-Juice-121-An-unprecedented-conversation-about-the-future-of-podcasting-with-Jaffe-Curry-Holtz-Joel-Ravenscraft-Fogarty-Fallis-Hopkins-and-more What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here tag:odeo.com,2008-12-31,24262170 Wed, 31 Dec 2008 19:59:15 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24164513-Jaffe-Juice-121-An-unprecedented-conversation-about-the-future-of-podcasting-with-Jaffe-Curry-Holtz-Joel-Ravenscraft-Fogarty-Fallis-Hopkins-and-more What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here tag:odeo.com,2008-12-31,24164513 Wed, 31 Dec 2008 19:59:15 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23822576-Jaffe-Juice-121-An-unprecedented-conversation-about-the-future-of-podcasting-with-Jaffe-Curry-Holtz-Joel-Ravenscraft-Fogarty-Fallis-Hopkins-and-more What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here tag:odeo.com,2008-12-31,23822576 Wed, 31 Dec 2008 11:59:15 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878333-Jaffe-Juice-120-Part-2-of-2009-Social-Media-Predictions-Recorded-LIVE-via-Talkshoe On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast tag:odeo.com,2008-12-25,23878333 Thu, 25 Dec 2008 03:54:11 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527761-Jaffe-Juice-120-Part-2-of-2009-Social-Media-Predictions-Recorded-LIVE-via-Talkshoe On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast tag:odeo.com,2008-12-24,24527761 Wed, 24 Dec 2008 22:54:11 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262172-Jaffe-Juice-120-Part-2-of-2009-Social-Media-Predictions-Recorded-LIVE-via-Talkshoe On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast tag:odeo.com,2008-12-24,24262172 Wed, 24 Dec 2008 19:54:11 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24164515-Jaffe-Juice-120-Part-2-of-2009-Social-Media-Predictions-Recorded-LIVE-via-Talkshoe On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast tag:odeo.com,2008-12-24,24164515 Wed, 24 Dec 2008 19:54:11 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23807037-Jaffe-Juice-120-Part-2-of-2009-Social-Media-Predictions-Recorded-LIVE-via-Talkshoe On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast tag:odeo.com,2008-12-24,23807037 Wed, 24 Dec 2008 11:54:11 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878334-Jaffe-Juice-119-Recorded-LIVE-via-Talkshoe-Social-Media-Predictions-Part-I This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions tag:odeo.com,2008-12-20,23878334 Sat, 20 Dec 2008 03:54:56 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527762-Jaffe-Juice-119-Recorded-LIVE-via-Talkshoe-Social-Media-Predictions-Part-I This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions tag:odeo.com,2008-12-19,24527762 Fri, 19 Dec 2008 22:54:56 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262173-Jaffe-Juice-119-Recorded-LIVE-via-Talkshoe-Social-Media-Predictions-Part-I This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions tag:odeo.com,2008-12-19,24262173 Fri, 19 Dec 2008 19:54:56 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24164516-Jaffe-Juice-119-Recorded-LIVE-via-Talkshoe-Social-Media-Predictions-Part-I This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions tag:odeo.com,2008-12-19,24164516 Fri, 19 Dec 2008 19:54:56 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23780188-Jaffe-Juice-119-Recorded-LIVE-via-Talkshoe-Social-Media-Predictions-Part-I This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions This episode was recorded live at 1pm EST on Friday, 12/19 via Talkshoe. In it, I focused on the compendium of social media predictions for 2009, which Peter Kim helped champion/round up. Didn't make it all the way through, so will complete next week. The episode seemed to work like a charm and I hope you'll join me for the next one (planned for 12/24 - my birthday) - check Twitter or my page on Talkshoe for more information. Audio comments to +1 206 203-3255 . Download and/or listen here Subscribe via iTunes here Thanks again to all who joined including @chimoose, @platshaw, @gregverdino, @jquig99, @GeoffLiving, @msirkin, @pleeds and more.. Update: Confirming 12/24 at 1pm EST  for part 2 of Social Media Predictions tag:odeo.com,2008-12-19,23780188 Fri, 19 Dec 2008 11:54:56 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878335-Jaffe-Juice-118-Answering-the-Ultimate-Question-with-Authors-Richard-Owen-and-Doctor-Laura-Brooks In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. tag:odeo.com,2008-12-07,23878335 Sun, 07 Dec 2008 23:10:29 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527763-Jaffe-Juice-118-Answering-the-Ultimate-Question-with-Authors-Richard-Owen-and-Doctor-Laura-Brooks In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. tag:odeo.com,2008-12-07,24527763 Sun, 07 Dec 2008 18:10:29 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262174-Jaffe-Juice-118-Answering-the-Ultimate-Question-with-Authors-Richard-Owen-and-Doctor-Laura-Brooks In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. tag:odeo.com,2008-12-07,24262174 Sun, 07 Dec 2008 15:10:29 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24164518-Jaffe-Juice-118-Answering-the-Ultimate-Question-with-Authors-Richard-Owen-and-Doctor-Laura-Brooks In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. tag:odeo.com,2008-12-07,24164518 Sun, 07 Dec 2008 15:10:29 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23717875-Jaffe-Juice-118-Answering-the-Ultimate-Question-with-Authors-Richard-Owen-and-Doctor-Laura-Brooks In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. In this episode of Jaffe Juice, I sit down with authors of "Answering the Ultimate Question," Satmetrix's Richard Owen and Doctor Laura Brooks. The book focuses on the very intriguing Net Promoter Score and the implications for the conversational marketing space are quite profound. I also take questions via Twitter. Audio comments to +1 206 203-3255 . Follow me on Twitter: www.twitter.com/jaffejuice. Join the "Jaffe Juice" Facebook group or just become my fake friend. Direct download here iTunes subscription here Don't forget, I'll be speaking at the Net Promoter Conference (FB event here) in San Francisco on January 26-30, 2009. Registrants who use code "JAFFE" will get $200 off their fee and a receive a signed copy of "Join the Conversation" Thanks to TDefren, M_Hickinbotham and chaospilot for their Twitter questions. Marckow - just missed yours, but next time! Follow these fine folk on Twitter today. tag:odeo.com,2008-12-07,23717875 Sun, 07 Dec 2008 07:10:29 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878336-Jaffe-Juice-117-Caracas-Satmetrix-and-biggest-mistakes-of-social-media-gurus In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with ... In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. tag:odeo.com,2008-11-26,23878336 Wed, 26 Nov 2008 06:07:07 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527764-Jaffe-Juice-117-Caracas-Satmetrix-and-biggest-mistakes-of-social-media-gurus In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with ... In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. tag:odeo.com,2008-11-26,24527764 Wed, 26 Nov 2008 01:07:07 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262175-Jaffe-Juice-117-Caracas-Satmetrix-and-biggest-mistakes-of-social-media-gurus In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with ... In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. tag:odeo.com,2008-11-25,24262175 Tue, 25 Nov 2008 22:07:07 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24164520-Jaffe-Juice-117-Caracas-Satmetrix-and-biggest-mistakes-of-social-media-gurus In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with ... In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. tag:odeo.com,2008-11-25,24164520 Tue, 25 Nov 2008 22:07:07 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23668692-Jaffe-Juice-117-Caracas-Satmetrix-and-biggest-mistakes-of-social-media-gurus In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with peop... In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "social media gurus". I also cover off briefly on the Net Promoter Conference I'll be keynoting at in January of 2009 and have a promo code for you. Audio comments to +1 206 203-3255 . Direct download here iTunes subscription here Follow me on Twitter here or become my fake friend on Facebook. Net Promoter details here. Use promo code, "Jaffe" For $200 savings and a signed copy of Join the Conversation. David Spark article here, including the following mistakes: Respond to all negative comments Participate in flame wars to increase traffic Hire a voice talent for $2,000 to read a podcast for you Send a specially selected mass mailing to your friends Assume that social media doesn’t exist until you arrive Post a comment on your own Facebook profile wall Don’t engage with people who only want to push their own initiative Over-architect a site with features and content without talking to your customers Be overly careful about everything you say online Don’t come to your own defense when people bad mouth you online Accept friend requests from people you barely know Stalk women on Facebook David Spark links David Spark is a veteran tech journalist and the founder of Spark Media Solutions, a storytelling production company. Read more of Spark at his blog Spark Minute and to read interviews with many industry thought leaders, please subscribe to Spark’s “Be the Voice” blog and podcast. tag:odeo.com,2008-11-25,23668692 Tue, 25 Nov 2008 14:07:07 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878337-Jaffe-Juice-116-Join-the-Political-Conversation-A-special-Election-2008-New-Marketing-Podcast In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was co... In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App tag:odeo.com,2008-11-07,23878337 Fri, 07 Nov 2008 02:05:44 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24527765-Jaffe-Juice-116-Join-the-Political-Conversation-A-special-Election-2008-New-Marketing-Podcast In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was co... In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App tag:odeo.com,2008-11-06,24527765 Thu, 06 Nov 2008 21:05:44 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262176-Jaffe-Juice-116-Join-the-Political-Conversation-A-special-Election-2008-New-Marketing-Podcast In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was co... In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App tag:odeo.com,2008-11-06,24262176 Thu, 06 Nov 2008 18:05:44 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24164521-Jaffe-Juice-116-Join-the-Political-Conversation-A-special-Election-2008-New-Marketing-Podcast In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was co... In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App tag:odeo.com,2008-11-06,24164521 Thu, 06 Nov 2008 18:05:44 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23586980-Jaffe-Juice-116-Join-the-Political-Conversation-A-special-Election-2008-New-Marketing-Podcast In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32... In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here 6m - My voting experience 8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial. 19m - Comic relief: McCain gets Obama-rolled 21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation 25m - The power of video during this election 29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy. 32m15 - Before I forgot, disclosure in terms of my leanings... 34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal 36m55 - Jumping on the political brandwagon/brand opportunism 43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama. Many many links: Article: The real winner of the election: The Internet Facebook as a cause-marketing platform hits its stride with this week's Election. Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to... Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter. Terry Tate jumps the shark KFC slips on its own grease The Obama iPhone App tag:odeo.com,2008-11-06,23586980 Thu, 06 Nov 2008 10:05:44 -0800 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/23878338-Jaffe-Juice-115-An-interview-with-author-of-The-Brand-Bubble-John-Gerzema In this episode, I chat with John Gerzema, Chief Insights Officer at Young & Rubicam Group, who authored and just released a very interesting book titled, "The Brand Bubble: The looming crisis in brand value and how to avoid it." Audio comments to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here Brand bubble website/blog here Purchase the book on Amazon.com by clicking on the following link In this episode, I chat with John Gerzema, Chief Insights Officer at Young & Rubicam Group, who authored and just released a very interesting book titled, "The Brand Bubble: The looming crisis in brand value and how to avoid it." Audio comments to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here Brand bubble website/blog here Purchase the book on Amazon.com by clicking on the following link In this episode, I chat with John Gerzema, Chief Insights Officer at Young & Rubicam Group, who authored and just released a very interesting book titled, "The Brand Bubble: The looming crisis in brand value and how to avoid it." Audio comments to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here Brand bubble website/blog here Purchase the book on Amazon.com by clicking on the following link tag:odeo.com,2008-10-26,23878338 Sun, 26 Oct 2008 20:09:25 -0700 no Across the Sound New Marketing Podcast http://www.odeo.com/episodes/24262177-Jaffe-Juice-115-An-interview-with-author-of-The-Brand-Bubble-John-Gerzema In this episode, I chat with John Gerzema, Chief Insights Officer at Young & Rubicam Group, who authored and just released a very interesting book titled, "The Brand Bubble: The looming crisis in brand value and how to avoid it." Audio comments to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here Brand bubble website/blog here Purchase the book on Amazon.com by clicking on the following link In this episode, I chat with John Gerzema, Chief Insights Officer at Young & Rubicam Group, who authored and just released a very interesting book titled, "The Brand Bubble: The looming crisis in brand value and how to avoid it." Audio comments to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here Brand bubble website/blog here Purchase the book on Amazon.com by clicking on the following link In this episode, I chat with John Gerzema, Chief Insights Officer at Young & Rubicam Group, who authored and just released a very interesting book titled, "The Brand Bubble: The looming crisis in brand value and how to avoid it." Audio comments to +1 206 203-3255. Join the Jaffe Juice Facebook Group or just follow me on Facebook or Twitter. Direct download here iTunes subscription here Brand bubble website/blog here Purchase the book on Amazon.com by clicking on the following link tag:odeo.com,2008-10-26,24262177 Sun, 26 Oct 2008 13:09:25 -0700 no Across the Sound New Marketing Podcast