http://www.odeo.com/channels/2118444-eCommerce-Conversations-Podcasts no Listen in as the Practical eCommerce editorial staff interviews interesting personalities (some prominent, some not) in the ecommerce space. Listen in as the Practical eCommerce editorial staff interviews interesting personalities (some prominent, some not) in the ecommerce space. Listen in as the Practical eCommerce editorial staff interviews interesting personalities (some prominent, some not) in the ecommerce space. en 40 Thu, 12 Nov 2009 23:47:51 -0800 Thu, 12 Nov 2009 23:47:51 -0800 Interviews, conversations, practical ecommerce, ecommerce Technology Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25443398-Video-Proponent-on-Selling-With-Video Video provides a compelling way for retailers to sell products. But is it for every ecommerce merchant? And, is it being fully utilized? One man who has a strong opinion on the matter is Justin Foster. He’s the founder of The Video Commerce Consortium, a group of ecommerce professionals, online marketers, and technologists dedicated to advancing the use of video in ecommerce. He's our guest in this "eCommerce Conversation" with Practical eCommerce Contributing Editor Kevin Patrick Allen. Video provides a compelling way for retailers to sell products. But is it for every ecommerce merchant? And, is it being fully utilized? One man who has a strong opinion on the matter is Justin Foster. He’s the founder of The Video Commerce Consortium, a group of ecommerce professionals, online marketers, and technologists dedicated to advancing the use of video in ecommerce. He's our guest in this "eCommerce Conversation" with Practical eCommerce Contributing Editor Kevin Patrick Allen. Video provides a compelling way for retailers to sell products. But is it for every ecommerce merchant? And, is it being fully utilized? One man who has a strong opinion on the matter is Justin Foster. He’s the founder of The Video Commerce Consortium, a group of ecommerce professionals, online marketers, and technologists dedicated to advancing the use of video in ecommerce. He's our guest in this "eCommerce Conversation" with Practical eCommerce Contributing Editor Kevin Patrick Allen. tag:odeo.com,2009-11-12,25443398 Thu, 12 Nov 2009 23:47:51 -0800 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25438500-Early-Impact-Co-founder-on-PCI-Compliance Payment Card Industry (PCI) compliance is a complex issue that's difficult for ecommerce merchants to understand. It's also a complex issue for vendors. But it cannot be ignored. Massimo Arrigoni is the co-owner of Early Impact, developer of the licensed shopping cart ProductCart. He has thoroughly studied the PCI compliance issue. In this eCommerce Conversation he gives us a vendor perspective on becoming PCI compliant. Payment Card Industry (PCI) compliance is a complex issue that's difficult for ecommerce merchants to understand. It's also a complex issue for vendors. But it cannot be ignored. Massimo Arrigoni is the co-owner of Early Impact, developer of the licensed shopping cart ProductCart. He has thoroughly studied the PCI compliance issue. In this eCommerce Conversation he gives us a vendor perspective on becoming PCI compliant. Payment Card Industry (PCI) compliance is a complex issue that's difficult for ecommerce merchants to understand. It's also a complex issue for vendors. But it cannot be ignored. Massimo Arrigoni is the co-owner of Early Impact, developer of the licensed shopping cart ProductCart. He has thoroughly studied the PCI compliance issue. In this eCommerce Conversation he gives us a vendor perspective on becoming PCI compliant. tag:odeo.com,2009-11-11,25438500 Wed, 11 Nov 2009 18:37:10 -0800 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25436995-Early-Impact-Co-Founder-on-PCI-Compliance Payment Card Industry (PCI) compliance is a complex issue that's difficult for ecommerce merchants to understand. It's also a complex issue for vendors. But it cannot be ignored. Massimo Arrigoni is the co-owner of Early Impact Incorporated, developer of the licensed shopping cart Product Cart. He has thoroughly studied the PCI compliance issue. In this eCommerce Conversation he gives us a vendor perspective on becoming PCI compliant. We think ecommerce merchants will find Arrigoni's perspective helpful. Payment Card Industry (PCI) compliance is a complex issue that's difficult for ecommerce merchants to understand. It's also a complex issue for vendors. But it cannot be ignored. Massimo Arrigoni is the co-owner of Early Impact Incorporated, developer of the licensed shopping cart Product Cart. He has thoroughly studied the PCI compliance issue. In this eCommerce Conversation he gives us a vendor perspective on becoming PCI compliant. We think ecommerce merchants will find Arrigoni's perspective helpful. Payment Card Industry (PCI) compliance is a complex issue that's difficult for ecommerce merchants to understand. It's also a complex issue for vendors. But it cannot be ignored. Massimo Arrigoni is the co-owner of Early Impact Incorporated, developer of the licensed shopping cart Product Cart. He has thoroughly studied the PCI compliance issue. In this eCommerce Conversation he gives us a vendor perspective on becoming PCI compliant. We think ecommerce merchants will find Arrigoni's perspective helpful. tag:odeo.com,2009-11-11,25436995 Wed, 11 Nov 2009 18:37:10 -0800 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25398878-NearbyNow-Founder-On-Adapting-To-Recession Running a business is challenging even when the economy is growing. But during a recession, it can be especially tough. Scott Dunlap, CEO of NearbyNow, understands that. NearbyNow, Inc. was founded in 2005 to simplify shopping for consumers who browse online but buy in stores. The company was showing solid growth until the economic downturn. That’s when NearbyNow management had to rethink their business model. We hear about Dunlap's experience in this conversation with Practical eCommerce's Kevin Patrick Allen. Running a business is challenging even when the economy is growing. But during a recession, it can be especially tough. Scott Dunlap, CEO of NearbyNow, understands that. NearbyNow, Inc. was founded in 2005 to simplify shopping for consumers who browse online but buy in stores. The company was showing solid growth until the economic downturn. That’s when NearbyNow management had to rethink their business model. We hear about Dunlap's experience in this conversation with Practical eCommerce's Kevin Patrick Allen. Running a business is challenging even when the economy is growing. But during a recession, it can be especially tough. Scott Dunlap, CEO of NearbyNow, understands that. NearbyNow, Inc. was founded in 2005 to simplify shopping for consumers who browse online but buy in stores. The company was showing solid growth until the economic downturn. That’s when NearbyNow management had to rethink their business model. We hear about Dunlap's experience in this conversation with Practical eCommerce's Kevin Patrick Allen. tag:odeo.com,2009-11-02,25398878 Mon, 02 Nov 2009 23:18:33 -0800 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25349585-TransFS-CEO-On-The-Merchant-Account-Business The merchant account business, including credit card processing, is very confusing for small merchants. Many ecommerce firms use the merchant account and payment gateway providers with their hosted solution. Some of the rates and fixed fees are horrible. And, with PCI (payment card industry) rules in effect, some merchant account providers impose unilateral "PCI compliance fees" on merchants that are too small for PCI compliance. TransFS is a comparison shopping website for credit card processing. Sean Harper is the company’s CEO and co-founder. He joins us for eCommerce Conversations. The merchant account business, including credit card processing, is very confusing for small merchants. Many ecommerce firms use the merchant account and payment gateway providers with their hosted solution. Some of the rates and fixed fees are horrible. And, with PCI (payment card industry) rules in effect, some merchant account providers impose unilateral "PCI compliance fees" on merchants that are too small for PCI compliance. TransFS is a comparison shopping website for credit card processing. Sean Harper is the company’s CEO and co-founder. He joins us for eCommerce Conversations. The merchant account business, including credit card processing, is very confusing for small merchants. Many ecommerce firms use the merchant account and payment gateway providers with their hosted solution. Some of the rates and fixed fees are horrible. And, with PCI (payment card industry) rules in effect, some merchant account providers impose unilateral "PCI compliance fees" on merchants that are too small for PCI compliance. TransFS is a comparison shopping website for credit card processing. Sean Harper is the company’s CEO and co-founder. He joins us for eCommerce Conversations. tag:odeo.com,2009-10-22,25349585 Thu, 22 Oct 2009 21:48:29 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25318875-Attorney-Julie-O-Neill-On-FTC-Guidelines-for-Advertisers-and-Bloggers The U.S. Federal Trade Commission recently announced changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising”. Those changes address endorsements by bloggers and others who accept payment to review a product. Failure to follow the rules can result in substantial fines. In this "eCommerce Conversation," Practical eCommerce’s Kevin Patrick Allen talks with Julie O’Neill, of the Washington D.C. office of the law firm Morrison & Foerster. She’s a former staff attorney for the FTC in New York and offers guidelines pertaining to your business relationship with bloggers and reviewers. The U.S. Federal Trade Commission recently announced changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising”. Those changes address endorsements by bloggers and others who accept payment to review a product. Failure to follow the rules can result in substantial fines. In this "eCommerce Conversation," Practical eCommerce’s Kevin Patrick Allen talks with Julie O’Neill, of the Washington D.C. office of the law firm Morrison & Foerster. She’s a former staff attorney for the FTC in New York and offers guidelines pertaining to your business relationship with bloggers and reviewers. The U.S. Federal Trade Commission recently announced changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising”. Those changes address endorsements by bloggers and others who accept payment to review a product. Failure to follow the rules can result in substantial fines. In this "eCommerce Conversation," Practical eCommerce’s Kevin Patrick Allen talks with Julie O’Neill, of the Washington D.C. office of the law firm Morrison & Foerster. She’s a former staff attorney for the FTC in New York and offers guidelines pertaining to your business relationship with bloggers and reviewers. tag:odeo.com,2009-10-20,25318875 Tue, 20 Oct 2009 16:42:36 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25297757-Attorney-Julie-O-Neill-On-FTC-Guidelines-for-Advertisers-and-Bloggers The U.S. Federal Trade Commission recently announced changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising”. Those changes address endorsements by bloggers and others who accept payment to review a product. Failure to follow the rules can result in substantial fines. In this eCommerce Conversation, Practical eCommerce’s Kevin Patrick Allen talks with Julie O’Neill, of the Washington D.C. office of the law firm Morrison & Foerster. She’s a former staff attorney for the FTC in New York and offers guidelines pertaining to your business relationship with bloggers and reviewers. The U.S. Federal Trade Commission recently announced changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising”. Those changes address endorsements by bloggers and others who accept payment to review a product. Failure to follow the rules can result in substantial fines. In this eCommerce Conversation, Practical eCommerce’s Kevin Patrick Allen talks with Julie O’Neill, of the Washington D.C. office of the law firm Morrison & Foerster. She’s a former staff attorney for the FTC in New York and offers guidelines pertaining to your business relationship with bloggers and reviewers. The U.S. Federal Trade Commission recently announced changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising”. Those changes address endorsements by bloggers and others who accept payment to review a product. Failure to follow the rules can result in substantial fines. In this eCommerce Conversation, Practical eCommerce’s Kevin Patrick Allen talks with Julie O’Neill, of the Washington D.C. office of the law firm Morrison & Foerster. She’s a former staff attorney for the FTC in New York and offers guidelines pertaining to your business relationship with bloggers and reviewers. tag:odeo.com,2009-10-16,25297757 Fri, 16 Oct 2009 16:07:53 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25261595-The-Constant-Contact-Guide-to-Email-Marketing-Author-Eric-Groves It has become conventional wisdom that an email list is a vital weapon in your marketing arsenal. And in the world of email marketing there is no bigger name than Constant Contact. Eric Groves is senior vice president, market development for Constant Contact and he's the author of the new book The Constant Contact Guide to Email Marketing. We hear Groves' insights for merchants in this conversation with Practical eCommerce's Kevin Allen. It has become conventional wisdom that an email list is a vital weapon in your marketing arsenal. And in the world of email marketing there is no bigger name than Constant Contact. Eric Groves is senior vice president, market development for Constant Contact and he's the author of the new book The Constant Contact Guide to Email Marketing. We hear Groves' insights for merchants in this conversation with Practical eCommerce's Kevin Allen. It has become conventional wisdom that an email list is a vital weapon in your marketing arsenal. And in the world of email marketing there is no bigger name than Constant Contact. Eric Groves is senior vice president, market development for Constant Contact and he's the author of the new book The Constant Contact Guide to Email Marketing. We hear Groves' insights for merchants in this conversation with Practical eCommerce's Kevin Allen. tag:odeo.com,2009-10-09,25261595 Fri, 09 Oct 2009 23:10:50 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25221116-Chris-Eckland-of-Auctiva-Commerce Chris Eckland is product lead for Auctiva Commerce, a shopping cart platform produced by Auctiva. In this audio supplement to Practical eCommerce's Cart of the Week, featuring Auctiva, Eckland talks here about his background in ecommerce and his vision for the future of online selling. Chris Eckland is product lead for Auctiva Commerce, a shopping cart platform produced by Auctiva. In this audio supplement to Practical eCommerce's Cart of the Week, featuring Auctiva, Eckland talks here about his background in ecommerce and his vision for the future of online selling. Chris Eckland is product lead for Auctiva Commerce, a shopping cart platform produced by Auctiva. In this audio supplement to Practical eCommerce's Cart of the Week, featuring Auctiva, Eckland talks here about his background in ecommerce and his vision for the future of online selling. tag:odeo.com,2009-10-02,25221116 Fri, 02 Oct 2009 11:54:20 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25176910-The-Digital-Handshake-Author-on-Importance-of-Social-Media Social media is a topic familiar with most ecommerce merchants. But, many of them wonder how it will help their businesses and, as such, why should they make time to manage it all. There is a social media expert who understands this concern, but still advocates social media marketing for online merchants. His name is Paul Chaney, and he’s a longtime contributor to Practical eCommerce. He’s also the Internet marketing director for Bizzuka, a web design and development firm and, now, he’s the author of a new book on social media. It’s called The Digital Handshake, and he joins Practical eCommerce Kerry Murdock. Social media is a topic familiar with most ecommerce merchants. But, many of them wonder how it will help their businesses and, as such, why should they make time to manage it all. There is a social media expert who understands this concern, but still advocates social media marketing for online merchants. His name is Paul Chaney, and he’s a longtime contributor to Practical eCommerce. He’s also the Internet marketing director for Bizzuka, a web design and development firm and, now, he’s the author of a new book on social media. It’s called The Digital Handshake, and he joins Practical eCommerce Kerry Murdock. Social media is a topic familiar with most ecommerce merchants. But, many of them wonder how it will help their businesses and, as such, why should they make time to manage it all. There is a social media expert who understands this concern, but still advocates social media marketing for online merchants. His name is Paul Chaney, and he’s a longtime contributor to Practical eCommerce. He’s also the Internet marketing director for Bizzuka, a web design and development firm and, now, he’s the author of a new book on social media. It’s called The Digital Handshake, and he joins Practical eCommerce Kerry Murdock. tag:odeo.com,2009-09-24,25176910 Thu, 24 Sep 2009 10:42:26 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25139080-Faculte-com-Founder-on-Video-for-eCommerce Online shoppers are increasingly relying on video to demonstrate a product or explain its use. But for many ecommerce merchants, producing, embedding and playing the video is a complicated, confusing process. There’s a company, however, that provides all of these video services on a self-serve basis, for a low monthly cost. It’s called Faculte.com and its founder is Maher Hakim, who joins Practical eCommerce's Kerry Murdock. Online shoppers are increasingly relying on video to demonstrate a product or explain its use. But for many ecommerce merchants, producing, embedding and playing the video is a complicated, confusing process. There’s a company, however, that provides all of these video services on a self-serve basis, for a low monthly cost. It’s called Faculte.com and its founder is Maher Hakim, who joins Practical eCommerce's Kerry Murdock. Online shoppers are increasingly relying on video to demonstrate a product or explain its use. But for many ecommerce merchants, producing, embedding and playing the video is a complicated, confusing process. There’s a company, however, that provides all of these video services on a self-serve basis, for a low monthly cost. It’s called Faculte.com and its founder is Maher Hakim, who joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-09-17,25139080 Thu, 17 Sep 2009 06:52:32 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25110571-comScore-Exec-on-Tracking-Internet-Activity In the field of tracking and reporting on Internet traffic, there’s no more prominent name than comScore. It was founded in 1999 to track and report on ecommerce activity and, since then, it has diversified to track online advertising, socializing, searching, and much more. It’s now a publicly traded company, too, and its director of industry analysis is Andrew Lipsman, who tells us how it is that comScore knows all of that information. He joins Practical eCommerce's Kerry Murdock. In the field of tracking and reporting on Internet traffic, there’s no more prominent name than comScore. It was founded in 1999 to track and report on ecommerce activity and, since then, it has diversified to track online advertising, socializing, searching, and much more. It’s now a publicly traded company, too, and its director of industry analysis is Andrew Lipsman, who tells us how it is that comScore knows all of that information. He joins Practical eCommerce's Kerry Murdock. In the field of tracking and reporting on Internet traffic, there’s no more prominent name than comScore. It was founded in 1999 to track and report on ecommerce activity and, since then, it has diversified to track online advertising, socializing, searching, and much more. It’s now a publicly traded company, too, and its director of industry analysis is Andrew Lipsman, who tells us how it is that comScore knows all of that information. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-09-12,25110571 Sat, 12 Sep 2009 04:45:30 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25092663-eHobbies-CEO-Ken-Kikkawa-On-Preparing-for-Holiday-Sales There’s no more innovative ecommerce company than eHobbies.com. Founded in 1999, it has grown to become a leader, if not the leader, in its field of hobby and toy retailing. Ken Kikkawa is the CEO of eHobbies.com. He also writes "The (eCommerce) Corner Office" blog at Practical eCommerce, and we’re pleased that he’s joined us to discuss ecommerce merchandising and, in particular, steps to prepare for the holiday ecommerce-selling season. He joins Practical eCommerce's Kerry Murdock. There’s no more innovative ecommerce company than eHobbies.com. Founded in 1999, it has grown to become a leader, if not the leader, in its field of hobby and toy retailing. Ken Kikkawa is the CEO of eHobbies.com. He also writes "The (eCommerce) Corner Office" blog at Practical eCommerce, and we’re pleased that he’s joined us to discuss ecommerce merchandising and, in particular, steps to prepare for the holiday ecommerce-selling season. He joins Practical eCommerce's Kerry Murdock. There’s no more innovative ecommerce company than eHobbies.com. Founded in 1999, it has grown to become a leader, if not the leader, in its field of hobby and toy retailing. Ken Kikkawa is the CEO of eHobbies.com. He also writes "The (eCommerce) Corner Office" blog at Practical eCommerce, and we’re pleased that he’s joined us to discuss ecommerce merchandising and, in particular, steps to prepare for the holiday ecommerce-selling season. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-09-08,25092663 Tue, 08 Sep 2009 20:40:05 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25051828-What-Exactly-Is-An-IP-Address The technology exists for ecommerce merchants to track where their visitors live. Digital Element is a firm that provides this geo-tracking service, which allows merchants to change their home pages and other landing pages based on, say, whether a visitor lives in Alaska or Florida. The technology behind this service is IP addresses. Every computer on the Internet has an IP address and, in this follow up interview, we asked Digital Element co-founder and executive vice president Rob Friedman what, exactly, is an IP address. He joins Practical eCommerce's Kerry Murdock. The technology exists for ecommerce merchants to track where their visitors live. Digital Element is a firm that provides this geo-tracking service, which allows merchants to change their home pages and other landing pages based on, say, whether a visitor lives in Alaska or Florida. The technology behind this service is IP addresses. Every computer on the Internet has an IP address and, in this follow up interview, we asked Digital Element co-founder and executive vice president Rob Friedman what, exactly, is an IP address. He joins Practical eCommerce's Kerry Murdock. The technology exists for ecommerce merchants to track where their visitors live. Digital Element is a firm that provides this geo-tracking service, which allows merchants to change their home pages and other landing pages based on, say, whether a visitor lives in Alaska or Florida. The technology behind this service is IP addresses. Every computer on the Internet has an IP address and, in this follow up interview, we asked Digital Element co-founder and executive vice president Rob Friedman what, exactly, is an IP address. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-08-31,25051828 Mon, 31 Aug 2009 18:29:16 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25021300-Network-Solutions-Exec-on-Retooled-Shopping-Cart There was a time, in the 1990s, when the only place to buy a domain name was at Network Solutions. That storied company has since had its up and downs, but no one disputes the pioneering nature of its products. Recently, Network Solutions redesigned and repositioned its website and its product offerings. This includes its newly-named shopping cart, CommerceSpace. Julia Dalton is senior product manager – ecommerce services, with Network Solutions, and she joins Practical eCommerce's Kerry Murdock. There was a time, in the 1990s, when the only place to buy a domain name was at Network Solutions. That storied company has since had its up and downs, but no one disputes the pioneering nature of its products. Recently, Network Solutions redesigned and repositioned its website and its product offerings. This includes its newly-named shopping cart, CommerceSpace. Julia Dalton is senior product manager – ecommerce services, with Network Solutions, and she joins Practical eCommerce's Kerry Murdock. There was a time, in the 1990s, when the only place to buy a domain name was at Network Solutions. That storied company has since had its up and downs, but no one disputes the pioneering nature of its products. Recently, Network Solutions redesigned and repositioned its website and its product offerings. This includes its newly-named shopping cart, CommerceSpace. Julia Dalton is senior product manager – ecommerce services, with Network Solutions, and she joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-08-25,25021300 Tue, 25 Aug 2009 19:57:42 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24994655-Digital-Element-Co-founder-on-Geographic-Targeting The ability to target consumers is important for many ecommerce businesses. In fact, many businesses could benefit greatly from knowing where a consumer lives, so that the offer, and even the language, can be tailored to that geographic area. Well, there’s a company that provides that level of targeting to online merchants. It's called Digital Element and its co-founder and chief operating officer is Rob Friedman, who joins Practical eCommerce's Kerry Murdock. The ability to target consumers is important for many ecommerce businesses. In fact, many businesses could benefit greatly from knowing where a consumer lives, so that the offer, and even the language, can be tailored to that geographic area. Well, there’s a company that provides that level of targeting to online merchants. It's called Digital Element and its co-founder and chief operating officer is Rob Friedman, who joins Practical eCommerce's Kerry Murdock. The ability to target consumers is important for many ecommerce businesses. In fact, many businesses could benefit greatly from knowing where a consumer lives, so that the offer, and even the language, can be tailored to that geographic area. Well, there’s a company that provides that level of targeting to online merchants. It's called Digital Element and its co-founder and chief operating officer is Rob Friedman, who joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-08-20,24994655 Thu, 20 Aug 2009 18:47:16 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24754431-Microsoft-Bing-Exec-on-Features-of-New-Search-Engine Microsoft’s new search engine is called Bing. It launched on June 3, 2009 and observers have already described it as a dramatic improvement over Microsoft’s previous search engine efforts. Most every ecommerce merchant relies on search engines, and many of them, we suspect, will be interested to learn how Bing affects their businesses. Dave Wascha, Microsoft’s Senior Director of Bing Shopping, joins Practical eCommerce's Kerry Murdock to discuss it all. Microsoft’s new search engine is called Bing. It launched on June 3, 2009 and observers have already described it as a dramatic improvement over Microsoft’s previous search engine efforts. Most every ecommerce merchant relies on search engines, and many of them, we suspect, will be interested to learn how Bing affects their businesses. Dave Wascha, Microsoft’s Senior Director of Bing Shopping, joins Practical eCommerce's Kerry Murdock to discuss it all. Microsoft’s new search engine is called Bing. It launched on June 3, 2009 and observers have already described it as a dramatic improvement over Microsoft’s previous search engine efforts. Most every ecommerce merchant relies on search engines, and many of them, we suspect, will be interested to learn how Bing affects their businesses. Dave Wascha, Microsoft’s Senior Director of Bing Shopping, joins Practical eCommerce's Kerry Murdock to discuss it all. tag:odeo.com,2009-06-30,24754431 Tue, 30 Jun 2009 20:31:48 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24636820-eCommerce-Owners-on-Effects-of-the-Recession Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-06-01,24636820 Mon, 01 Jun 2009 11:05:22 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692513-eCommerce-Owners-on-Effects-of-the-Recession Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-31,24692513 Sun, 31 May 2009 21:06:06 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24634172-eCommerce-Owners-on-Effects-of-the-Recession Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. Many large retailers report slow sales in the current recession. But we wonder how the recession is affecting smaller ecommerce businesses. Two of those business owners are with us today. Kristen Taylor is founder and president of Juvieshop.com, a retailer of clothes and gifts for older kids. Jonathan Juriga is owner and president of Yoursleepstore.com, a retailer of bedding and bedroom accessories. They join Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-31,24634172 Sun, 31 May 2009 14:06:07 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692514-Zappos-Exec-on-the-Benefits-of-Printed-Catalogs For many retail observers, the name Zappos is synonymous with great customer service and ecommerce well executed. The company was launched in 1999 as an online, footwear merchant. It has since grown into a retailing powerhouse, with 2008 sales reaching just over $1 billion dollars. In 2007, Zappos, a purely ecommerce firm, began publishing a printed catalog. That product is now a four-times-a-year magazine/catalog mix, and Zappos mails it to several million prospects annually. Jeanne Markel is Zappos’s Director of Casual Lifestyle and Performance. She’s involved with the execution and production of the catalog and she joins Practical eCommerce's Kerry Murdock. For many retail observers, the name Zappos is synonymous with great customer service and ecommerce well executed. The company was launched in 1999 as an online, footwear merchant. It has since grown into a retailing powerhouse, with 2008 sales reaching just over $1 billion dollars. In 2007, Zappos, a purely ecommerce firm, began publishing a printed catalog. That product is now a four-times-a-year magazine/catalog mix, and Zappos mails it to several million prospects annually. Jeanne Markel is Zappos’s Director of Casual Lifestyle and Performance. She’s involved with the execution and production of the catalog and she joins Practical eCommerce's Kerry Murdock. For many retail observers, the name Zappos is synonymous with great customer service and ecommerce well executed. The company was launched in 1999 as an online, footwear merchant. It has since grown into a retailing powerhouse, with 2008 sales reaching just over $1 billion dollars. In 2007, Zappos, a purely ecommerce firm, began publishing a printed catalog. That product is now a four-times-a-year magazine/catalog mix, and Zappos mails it to several million prospects annually. Jeanne Markel is Zappos’s Director of Casual Lifestyle and Performance. She’s involved with the execution and production of the catalog and she joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-15,24692514 Fri, 15 May 2009 17:18:09 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24560854-Zappos-Exec-on-the-Benefits-of-Printed-Catalogs For many retail observers, the name Zappos is synonymous with great customer service and ecommerce well executed. The company was launched in 1999 as an online, footwear merchant. It has since grown into a retailing powerhouse, with 2008 sales reaching just over $1 billion dollars. In 2007, Zappos, a purely ecommerce firm, began publishing a printed catalog. That product is now a four-times-a-year magazine/catalog mix, and Zappos mails it to several million prospects annually. Jeanne Markel is Zappos’s Director of Casual Lifestyle and Performance. She’s involved with the execution and production of the catalog and she joins Practical eCommerce's Kerry Murdock. For many retail observers, the name Zappos is synonymous with great customer service and ecommerce well executed. The company was launched in 1999 as an online, footwear merchant. It has since grown into a retailing powerhouse, with 2008 sales reaching just over $1 billion dollars. In 2007, Zappos, a purely ecommerce firm, began publishing a printed catalog. That product is now a four-times-a-year magazine/catalog mix, and Zappos mails it to several million prospects annually. Jeanne Markel is Zappos’s Director of Casual Lifestyle and Performance. She’s involved with the execution and production of the catalog and she joins Practical eCommerce's Kerry Murdock. For many retail observers, the name Zappos is synonymous with great customer service and ecommerce well executed. The company was launched in 1999 as an online, footwear merchant. It has since grown into a retailing powerhouse, with 2008 sales reaching just over $1 billion dollars. In 2007, Zappos, a purely ecommerce firm, began publishing a printed catalog. That product is now a four-times-a-year magazine/catalog mix, and Zappos mails it to several million prospects annually. Jeanne Markel is Zappos’s Director of Casual Lifestyle and Performance. She’s involved with the execution and production of the catalog and she joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-15,24560854 Fri, 15 May 2009 10:18:10 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692515-Virgin-Islands-Exec-eCommerce-in-Paradise-Saves-Taxes The U.S. Virgin Islands are located roughly 90 miles east of Puerto Rico, in the Caribbean Sea. The islands are known for their white sand beaches and clear blue water. But a new Virgin Islands based economic initiative wants e-businesses to know there are significant federal tax advantages to doing business there. This new initiative partners the University of the Virgin Islands with private technology providers. It’s called "eCommerce Island," and its chief marketing officer is Steve Rohrlick, who joins Practical eCommerce's Kerry Murdock. The U.S. Virgin Islands are located roughly 90 miles east of Puerto Rico, in the Caribbean Sea. The islands are known for their white sand beaches and clear blue water. But a new Virgin Islands based economic initiative wants e-businesses to know there are significant federal tax advantages to doing business there. This new initiative partners the University of the Virgin Islands with private technology providers. It’s called "eCommerce Island," and its chief marketing officer is Steve Rohrlick, who joins Practical eCommerce's Kerry Murdock. The U.S. Virgin Islands are located roughly 90 miles east of Puerto Rico, in the Caribbean Sea. The islands are known for their white sand beaches and clear blue water. But a new Virgin Islands based economic initiative wants e-businesses to know there are significant federal tax advantages to doing business there. This new initiative partners the University of the Virgin Islands with private technology providers. It’s called "eCommerce Island," and its chief marketing officer is Steve Rohrlick, who joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-08,24692515 Fri, 08 May 2009 18:47:13 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24560855-Virgin-Islands-Exec-eCommerce-in-Paradise-Saves-Taxes The U.S. Virgin Islands are located roughly 90 miles east of Puerto Rico, in the Caribbean Sea. The islands are known for their white sand beaches and clear blue water. But a new Virgin Islands based economic initiative wants e-businesses to know there are significant federal tax advantages to doing business there. This new initiative partners the University of the Virgin Islands with private technology providers. It’s called "eCommerce Island," and its chief marketing officer is Steve Rohrlick, who joins Practical eCommerce's Kerry Murdock. The U.S. Virgin Islands are located roughly 90 miles east of Puerto Rico, in the Caribbean Sea. The islands are known for their white sand beaches and clear blue water. But a new Virgin Islands based economic initiative wants e-businesses to know there are significant federal tax advantages to doing business there. This new initiative partners the University of the Virgin Islands with private technology providers. It’s called "eCommerce Island," and its chief marketing officer is Steve Rohrlick, who joins Practical eCommerce's Kerry Murdock. The U.S. Virgin Islands are located roughly 90 miles east of Puerto Rico, in the Caribbean Sea. The islands are known for their white sand beaches and clear blue water. But a new Virgin Islands based economic initiative wants e-businesses to know there are significant federal tax advantages to doing business there. This new initiative partners the University of the Virgin Islands with private technology providers. It’s called "eCommerce Island," and its chief marketing officer is Steve Rohrlick, who joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-08,24560855 Fri, 08 May 2009 11:47:14 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692517-Miva-Merchant-CEO-Russ-Carroll Miva Merchant is an early day shopping cart. First launched in 1995, it rose, and then fell, with the dot-com boom and bust. Findwhat.com, a publicly traded company, purchased Miva Merchant in 2004. Findwhat.com subsequently renamed itself Miva, only to sell the Miva Merchant shopping cart division to a private investor in August 2007. That investor is Russ Carroll. He’s now the CEO of Miva Merchant, and he joins Practical eCommerce's Kerry Murdock. Miva Merchant is an early day shopping cart. First launched in 1995, it rose, and then fell, with the dot-com boom and bust. Findwhat.com, a publicly traded company, purchased Miva Merchant in 2004. Findwhat.com subsequently renamed itself Miva, only to sell the Miva Merchant shopping cart division to a private investor in August 2007. That investor is Russ Carroll. He’s now the CEO of Miva Merchant, and he joins Practical eCommerce's Kerry Murdock. Miva Merchant is an early day shopping cart. First launched in 1995, it rose, and then fell, with the dot-com boom and bust. Findwhat.com, a publicly traded company, purchased Miva Merchant in 2004. Findwhat.com subsequently renamed itself Miva, only to sell the Miva Merchant shopping cart division to a private investor in August 2007. That investor is Russ Carroll. He’s now the CEO of Miva Merchant, and he joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-01,24692517 Fri, 01 May 2009 09:19:25 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24522344-Miva-Merchant-CEO-Russ-Carroll Miva Merchant is an early day shopping cart. First launched in 1995, it rose, and then fell, with the dot-com boom and bust. Findwhat.com, a publicly traded company, purchased Miva Merchant in 2004. Findwhat.com subsequently renamed itself Miva, only to sell the Miva Merchant shopping cart division to a private investor in August 2007. That investor is Russ Carroll. He’s now the CEO of Miva Merchant, and he joins Practical eCommerce's Kerry Murdock. Miva Merchant is an early day shopping cart. First launched in 1995, it rose, and then fell, with the dot-com boom and bust. Findwhat.com, a publicly traded company, purchased Miva Merchant in 2004. Findwhat.com subsequently renamed itself Miva, only to sell the Miva Merchant shopping cart division to a private investor in August 2007. That investor is Russ Carroll. He’s now the CEO of Miva Merchant, and he joins Practical eCommerce's Kerry Murdock. Miva Merchant is an early day shopping cart. First launched in 1995, it rose, and then fell, with the dot-com boom and bust. Findwhat.com, a publicly traded company, purchased Miva Merchant in 2004. Findwhat.com subsequently renamed itself Miva, only to sell the Miva Merchant shopping cart division to a private investor in August 2007. That investor is Russ Carroll. He’s now the CEO of Miva Merchant, and he joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-05-01,24522344 Fri, 01 May 2009 08:39:14 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25349586-Comodo-CEO-on-Hiring-A-Social-Media-Officer Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-04-14,25349586 Tue, 14 Apr 2009 15:45:22 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692519-Comodo-CEO-on-Hiring-A-Social-Media-Officer Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-04-14,24692519 Tue, 14 Apr 2009 14:45:22 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24448410-Comodo-CEO-on-Hiring-A-Social-Media-Officer Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. Social media. There is much talk about social media sites, and there's talk of how companies can use social media for marketing purposes. One company doing just that is Comodo, a firm that provides online security solutions. Comodo has recently created a "social media officer" job position and Comodo's CEO, Melih Abdulhayoglu, is here to discuss it with Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-04-14,24448410 Tue, 14 Apr 2009 07:45:22 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25349587-Amazon-Product-Director-on-Selling-on-Amazon-Service Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-04-09,25349587 Thu, 09 Apr 2009 18:49:33 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692521-Amazon-Product-Director-on-Selling-on-Amazon-Service Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-04-09,24692521 Thu, 09 Apr 2009 17:49:33 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24431356-Amazon-Product-Director-on-Selling-on-Amazon-Service Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. Online retailers are frequently interested in new channels to sell their products. In addition to a merchant's own ecommerce site, he or she can consider auction sites and comparison shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller merchants, but it also allows those merchants to list products there, too. The service is called "Selling on Amazon" and the executive in charge of it is Sam Wheeler. Wheeler is Director Seller Services at Amazon and he's here with Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-04-09,24431356 Thu, 09 Apr 2009 10:49:33 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25349588-Listrak-CEO-on-Email-Geo-Tracking Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. tag:odeo.com,2009-04-04,25349588 Sat, 04 Apr 2009 14:37:46 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692523-Listrak-CEO-on-Email-Geo-Tracking Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. tag:odeo.com,2009-04-04,24692523 Sat, 04 Apr 2009 13:37:46 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24407028-Listrak-CEO-on-Email-Geo-Tracking Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. tag:odeo.com,2009-04-04,24407028 Sat, 04 Apr 2009 06:37:46 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24403506-UPS-Vice-President-on-Shipping-Service-Upgrades The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. tag:odeo.com,2009-04-03,24403506 Fri, 03 Apr 2009 15:00:37 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24403504-Listrak-CEO-on-Email-Geo-Tracking Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. tag:odeo.com,2009-04-03,24403504 Fri, 03 Apr 2009 10:46:15 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24400101-Listrak-CEO-on-Email-Geo-Tracking Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. Many ecommerce merchants rely on email marketing and many of them, we suspect, wish they could monitor and target emails based on where a recipient lives. This would allow for offers specific to a market or geographic area. Well, Listrak, an email marketing provider based in Pennsylvania, now offers email "geo tracking." Listrak’s CEO is Ross Kramer, and he joins Practical eCommerce’s Kerry Murdock in this interview. tag:odeo.com,2009-04-02,24400101 Thu, 02 Apr 2009 16:54:01 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25349590-Accessible-Web-Design-CEO-Joseph-Dolson Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-03-27,25349590 Fri, 27 Mar 2009 16:46:05 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692525-Accessible-Web-Design-CEO-Joseph-Dolson Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-03-27,24692525 Fri, 27 Mar 2009 15:46:05 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24372031-Accessible-Web-Design-CEO-Joseph-Dolson Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-03-27,24372031 Fri, 27 Mar 2009 08:46:06 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/25349591-MailChimp-Co-Founder-on-Open-Rates-Click-Rates-Deliverability Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. tag:odeo.com,2009-03-20,25349591 Fri, 20 Mar 2009 21:21:55 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692527-MailChimp-Co-Founder-on-Open-Rates-Click-Rates-Deliverability Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. tag:odeo.com,2009-03-20,24692527 Fri, 20 Mar 2009 20:21:55 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24336477-MailChimp-Co-Founder-on-Open-Rates-Click-Rates-Deliverability Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. Many ecommerce merchants rely on email marketing to drive sales. But email success varies, and merchants sometimes face issues related to open rates, click-through rates and even deliverability itself. Ben Chestnut is an expert on all of this. He's co-founder of MailChimp, an email marketing firm that serves over 60,000 businesses. Chestnut joins Practical eCommerce's Kerry Murdock to offer email insight and suggestions for online merchants. tag:odeo.com,2009-03-20,24336477 Fri, 20 Mar 2009 13:21:55 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24288890-Prime-Visibility-Founder-on-Domain-Names-for-eCommerce-Businesses The use of domain names to enhance an ecommerce "footprint" is growing in popularity. We've asked Andrew Hazen, the founder and CEO of Prime Visibility, a Long Island, NY-based Internet marketing firm, to explain domain-name strategies to us. Hazen is an Internet pioneer, having founded Prime Visibility in the late 1990s. The firm specializes in search engine optimization and pay-per-click ad management, and its clients include Fox News, Lauren Hutton, Adelphi University, among others. Hazen joins Practical eCommerce's Kerry Murdock. The use of domain names to enhance an ecommerce "footprint" is growing in popularity. We've asked Andrew Hazen, the founder and CEO of Prime Visibility, a Long Island, NY-based Internet marketing firm, to explain domain-name strategies to us. Hazen is an Internet pioneer, having founded Prime Visibility in the late 1990s. The firm specializes in search engine optimization and pay-per-click ad management, and its clients include Fox News, Lauren Hutton, Adelphi University, among others. Hazen joins Practical eCommerce's Kerry Murdock. The use of domain names to enhance an ecommerce "footprint" is growing in popularity. We've asked Andrew Hazen, the founder and CEO of Prime Visibility, a Long Island, NY-based Internet marketing firm, to explain domain-name strategies to us. Hazen is an Internet pioneer, having founded Prime Visibility in the late 1990s. The firm specializes in search engine optimization and pay-per-click ad management, and its clients include Fox News, Lauren Hutton, Adelphi University, among others. Hazen joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-03-11,24288890 Wed, 11 Mar 2009 06:27:52 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24288889-nCircle-Officer-on-Questionable-PCI-Compliance-Fees Many merchant account providers are now automatically assessing payment card industry (PCI) compliance fees to their ecommerce-merchant customers. But, are these compliance fees fair, or even accurate? In some instances, merchants who don't qualify for PCI compliance are reportedly still charged fees by the merchant account providers. We asked a PCI compliance expert about this. Tim Erlin is Principal Product Manager with nCircle, a security consulting and compliance firm. He joins Practical eCommerce's Kerry Murdock. Many merchant account providers are now automatically assessing payment card industry (PCI) compliance fees to their ecommerce-merchant customers. But, are these compliance fees fair, or even accurate? In some instances, merchants who don't qualify for PCI compliance are reportedly still charged fees by the merchant account providers. We asked a PCI compliance expert about this. Tim Erlin is Principal Product Manager with nCircle, a security consulting and compliance firm. He joins Practical eCommerce's Kerry Murdock. Many merchant account providers are now automatically assessing payment card industry (PCI) compliance fees to their ecommerce-merchant customers. But, are these compliance fees fair, or even accurate? In some instances, merchants who don't qualify for PCI compliance are reportedly still charged fees by the merchant account providers. We asked a PCI compliance expert about this. Tim Erlin is Principal Product Manager with nCircle, a security consulting and compliance firm. He joins Practical eCommerce's Kerry Murdock. tag:odeo.com,2009-03-11,24288889 Wed, 11 Mar 2009 06:17:35 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24288891-Rackspace-Executive-on-Future-of-Hosting Rackspace is a preeminent hosting company. It was launched in San Antonio in 1996 and now, in 2009, the company's stock is publicly traded. Rackspace's 2008 revenues exceeded $500 million and it has data centers located around the globe. John Engates is Rackspace's chief technology officer and he joins Practical eCommerce's Kerry Murdock to discuss cloud computing and other hosting trends. Rackspace is a preeminent hosting company. It was launched in San Antonio in 1996 and now, in 2009, the company's stock is publicly traded. Rackspace's 2008 revenues exceeded $500 million and it has data centers located around the globe. John Engates is Rackspace's chief technology officer and he joins Practical eCommerce's Kerry Murdock to discuss cloud computing and other hosting trends. Rackspace is a preeminent hosting company. It was launched in San Antonio in 1996 and now, in 2009, the company's stock is publicly traded. Rackspace's 2008 revenues exceeded $500 million and it has data centers located around the globe. John Engates is Rackspace's chief technology officer and he joins Practical eCommerce's Kerry Murdock to discuss cloud computing and other hosting trends. tag:odeo.com,2009-03-11,24288891 Wed, 11 Mar 2009 06:13:12 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24288892-Nextopia-CEO-on-eCommerce-Site-Search A robust site search function can increase conversion rates for ecommerce merchants. Correcting color matches ("tan" vs. "sandstone"), correcting misspellings, and suggesting alternative products are all products of a high-level site search. Sanjay Arora joins Practical eCommerce's Kerry Murdock to explain all of this. Arora is CEO of Nextopia, a Toronto-based site search provider. A robust site search function can increase conversion rates for ecommerce merchants. Correcting color matches ("tan" vs. "sandstone"), correcting misspellings, and suggesting alternative products are all products of a high-level site search. Sanjay Arora joins Practical eCommerce's Kerry Murdock to explain all of this. Arora is CEO of Nextopia, a Toronto-based site search provider. A robust site search function can increase conversion rates for ecommerce merchants. Correcting color matches ("tan" vs. "sandstone"), correcting misspellings, and suggesting alternative products are all products of a high-level site search. Sanjay Arora joins Practical eCommerce's Kerry Murdock to explain all of this. Arora is CEO of Nextopia, a Toronto-based site search provider. tag:odeo.com,2009-03-11,24288892 Wed, 11 Mar 2009 06:10:53 -0700 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24692528-UPS-Vice-President-on-Shipping-Service-Upgrades The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. tag:odeo.com,2009-03-06,24692528 Fri, 06 Mar 2009 17:33:31 -0800 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce http://www.odeo.com/episodes/24262771-UPS-Vice-President-on-Shipping-Service-Upgrades The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. The shipping of products is a crucial function for most every ecommerce merchant. And there's no company more prominent in the shipping business than UPS, who has recently announced upgrades to its "UPS Ready" program. Jordan Colletta is vice president of customer technology marketing for UPS, and he joins Practical eCommerce's Kerry Murdock to discuss those upgrades. Mr. Colletta has been with UPS since 1975 and in his current position he's responsible for all of UPS's ecommerce marketing functions. tag:odeo.com,2009-03-06,24262771 Fri, 06 Mar 2009 09:33:31 -0800 no eCommerce Conversations Podcasts Interviews conversations practical ecommerce ecommerce