http://www.odeo.com/channels/2107845-BusinessWeek-Smart-Answers no In addition to her popular twice-weekly BusinessWeek.com SmallBiz Smart Answers column, veteran small-business and entrepreneurship writer Karen E. Klein now leads a weekly discussion on a compelling small-business topic. In addition to her popular twice-weekly BusinessWeek.com SmallBiz Smart Answers column, veteran small-business and entrepreneurship writer Karen E. Klein now leads a weekly discussion on a compelling small-business topic. Small Business Tips and Advice with Karen E. Klein en-us 40 Mon, 07 Dec 2009 10:03:56 -0800 Mon, 07 Dec 2009 10:03:56 -0800 Copyright 2006, by The McGraw-Hill Companies Inc. All rights reserved. Small Business Advice Owners entrepreneurs getting started Business http://www.odeo.com/episodes/25505318-How-to-Secure-Government-Contracts John C. Lauderdale III helped win more than $10 billion in government contracts for big and small companies. Here, the author of The Complete Idiot's Guide to Getting Government Contracts offers advice on selling to the federal government John C. Lauderdale III helped win more than $10 billion in government contracts for big and small companies. Here, the author of The Complete Idiot's Guide to Getting Government Contracts offers advice on selling to the federal government John C. Lauderdale III helped win more than $10 billion in government contracts for big and small companies. Here, the author of The Complete Idiot's Guide to Getting Government Contracts offers advice on selling to the federal government tag:odeo.com,2009-12-07,25505318 Mon, 07 Dec 2009 10:03:56 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25464838-Starting-a-Food-Company Setting up a food company is more difficult-and more expensive-than you might think. Rachel Kruse, founder of Organicville Foods, lets us in on how she launched her signature salad dressings nationwide and how she did years of research beforehand. Setting up a food company is more difficult-and more expensive-than you might think. Rachel Kruse, founder of Organicville Foods, lets us in on how she launched her signature salad dressings nationwide and how she did years of research beforehand. Setting up a food company is more difficult-and more expensive-than you might think. Rachel Kruse, founder of Organicville Foods, lets us in on how she launched her signature salad dressings nationwide and how she did years of research beforehand. tag:odeo.com,2009-11-30,25464838 Mon, 30 Nov 2009 07:54:51 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25464839-Make-the-Most-of-Trends Startup CEOs are well informed about their markets, but as their businesses grow they may lose touch with larger trends and opportunities, says Seena Sharp, principal of Sharp Market Intelligence. She offers advice to help them stay on top of their games Startup CEOs are well informed about their markets, but as their businesses grow they may lose touch with larger trends and opportunities, says Seena Sharp, principal of Sharp Market Intelligence. She offers advice to help them stay on top of their games Startup CEOs are well informed about their markets, but as their businesses grow they may lose touch with larger trends and opportunities, says Seena Sharp, principal of Sharp Market Intelligence. She offers advice to help them stay on top of their games tag:odeo.com,2009-11-24,25464839 Tue, 24 Nov 2009 14:21:10 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25464840-Make-Your-Business-Stand-Out An "elevator" introduction is not meant to be a sales pitch, says Sam Horn, communication consultant and author of "Pop! Stand Out in Any Crowd." The best way to capture interest in your small business is to ask an engaging, relevant question, she says. An "elevator" introduction is not meant to be a sales pitch, says Sam Horn, communication consultant and author of "Pop! Stand Out in Any Crowd." The best way to capture interest in your small business is to ask an engaging, relevant question, she says. An "elevator" introduction is not meant to be a sales pitch, says Sam Horn, communication consultant and author of "Pop! Stand Out in Any Crowd." The best way to capture interest in your small business is to ask an engaging, relevant question, she says. tag:odeo.com,2009-11-16,25464840 Mon, 16 Nov 2009 09:14:08 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25425750-Managing-Workers-in-Family-Owned-Firms Growing family businesses must implement organizational culture and invest in employee training and team-building, says Frank Hoy, business professor at Worcester Polytechnic Institute. He discusses developing loyalty by sharing the company's startup story Growing family businesses must implement organizational culture and invest in employee training and team-building, says Frank Hoy, business professor at Worcester Polytechnic Institute. He discusses developing loyalty by sharing the company's startup story Growing family businesses must implement organizational culture and invest in employee training and team-building, says Frank Hoy, business professor at Worcester Polytechnic Institute. He discusses developing loyalty by sharing the company's startup story tag:odeo.com,2009-11-09,25425750 Mon, 09 Nov 2009 07:22:43 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25394041-Before-You-Automate-Business-Tasks Automating processes such as collections and follow-up on sales prospects can help small companies cut costs and increase revenues. But automation must be done thoughtfully, so that relationships aren't undermined, says Clate Mask, CEO of Infusionsoft Automating processes such as collections and follow-up on sales prospects can help small companies cut costs and increase revenues. But automation must be done thoughtfully, so that relationships aren't undermined, says Clate Mask, CEO of Infusionsoft Automating processes such as collections and follow-up on sales prospects can help small companies cut costs and increase revenues. But automation must be done thoughtfully, so that relationships aren't undermined, says Clate Mask, CEO of Infusionsoft tag:odeo.com,2009-11-02,25394041 Mon, 02 Nov 2009 06:58:26 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376973-Improve-Your-Marketing-Messages As online business expands from text to include graphics and video, small business owners must go beyond logos and letterheads, says Juliet Huck, CEO of TheHuckGroup in Los Angeles. She urges them to use visual elements to inform and persuade readers As online business expands from text to include graphics and video, small business owners must go beyond logos and letterheads, says Juliet Huck, CEO of TheHuckGroup in Los Angeles. She urges them to use visual elements to inform and persuade readers As online business expands from text to include graphics and video, small business owners must go beyond logos and letterheads, says Juliet Huck, CEO of TheHuckGroup in Los Angeles. She urges them to use visual elements to inform and persuade readers tag:odeo.com,2009-10-26,25376973 Mon, 26 Oct 2009 08:20:31 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25313150-A-Better-Way-to-Make-Decisions Management guru Michael McGrath, whose new book is called "Business Decisions", says that decision-making is more challenging for startups than their larger counterparts. He explains how learning to manage risk and to make bold moves can help Management guru Michael McGrath, whose new book is called "Business Decisions", says that decision-making is more challenging for startups than their larger counterparts. He explains how learning to manage risk and to make bold moves can help Management guru Michael McGrath, whose new book is called "Business Decisions", says that decision-making is more challenging for startups than their larger counterparts. He explains how learning to manage risk and to make bold moves can help tag:odeo.com,2009-10-19,25313150 Mon, 19 Oct 2009 09:23:42 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25273889-Startup-Advice-from-a-Bookseller Clara Villarosa, founder of the Hue-Man Bookstore in Harlem, has written a book emphasizing the finance basics she learned as a banker in the 1980s. She shares entrepreneurial startup tips about developing realistic business ideas, finding funding, and analyzing competitors' marketing plans Clara Villarosa, founder of the Hue-Man Bookstore in Harlem, has written a book emphasizing the finance basics she learned as a banker in the 1980s. She shares entrepreneurial startup tips about developing realistic business ideas, finding funding, and analyzing competitors' marketing plans Clara Villarosa, founder of the Hue-Man Bookstore in Harlem, has written a book emphasizing the finance basics she learned as a banker in the 1980s. She shares entrepreneurial startup tips about developing realistic business ideas, finding funding, and analyzing competitors' marketing plans tag:odeo.com,2009-10-12,25273889 Mon, 12 Oct 2009 09:00:52 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25238289-Establish-a-Web-Presence More than half of consumers say they turn to the Internet for information about local companies. Randy Almond, vice-president for marketing at Yola, says it is imperative for small companies to establish a Web presence and articulates dos and don'ts More than half of consumers say they turn to the Internet for information about local companies. Randy Almond, vice-president for marketing at Yola, says it is imperative for small companies to establish a Web presence and articulates dos and don'ts More than half of consumers say they turn to the Internet for information about local companies. Randy Almond, vice-president for marketing at Yola, says it is imperative for small companies to establish a Web presence and articulates dos and don'ts tag:odeo.com,2009-10-05,25238289 Mon, 05 Oct 2009 12:26:52 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25199488-Grow-Your-Business Stephanie Chandler interviewed more than 50 small business owners for her book "Leap! 101 Ways to Grow Your Business." She discusses some of the best practices she discovered, like the importance of outsourcing, building your business as an asset, and more Stephanie Chandler interviewed more than 50 small business owners for her book "Leap! 101 Ways to Grow Your Business." She discusses some of the best practices she discovered, like the importance of outsourcing, building your business as an asset, and more Stephanie Chandler interviewed more than 50 small business owners for her book "Leap! 101 Ways to Grow Your Business." She discusses some of the best practices she discovered, like the importance of outsourcing, building your business as an asset, and more tag:odeo.com,2009-09-28,25199488 Mon, 28 Sep 2009 11:02:59 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25159785-Business-Help-for-Free There are many free resources that entrepreneurs can use to start or expand a business, says Bob Reiss, author of "Bootstrapping 101: Tips to Build Your Business With Limited Cash and Free Outside Help." He talks about lesser-known bootstrapping tactics. There are many free resources that entrepreneurs can use to start or expand a business, says Bob Reiss, author of "Bootstrapping 101: Tips to Build Your Business With Limited Cash and Free Outside Help." He talks about lesser-known bootstrapping tactics. There are many free resources that entrepreneurs can use to start or expand a business, says Bob Reiss, author of "Bootstrapping 101: Tips to Build Your Business With Limited Cash and Free Outside Help." He talks about lesser-known bootstrapping tactics. tag:odeo.com,2009-09-21,25159785 Mon, 21 Sep 2009 07:50:07 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25123911-How-to-Defeat-Big-Box-Competitors Independent retailers compete with Goliaths by inspiring "customer love," says Dave Ratner, founder of Dave's Soda & Pet City, a small Massachusetts chain. He says better selections, return policies, guarantees, and workers lure Americans to the underdog Independent retailers compete with Goliaths by inspiring "customer love," says Dave Ratner, founder of Dave's Soda & Pet City, a small Massachusetts chain. He says better selections, return policies, guarantees, and workers lure Americans to the underdog Independent retailers compete with Goliaths by inspiring "customer love," says Dave Ratner, founder of Dave's Soda & Pet City, a small Massachusetts chain. He says better selections, return policies, guarantees, and workers lure Americans to the underdog tag:odeo.com,2009-09-14,25123911 Mon, 14 Sep 2009 09:04:06 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25092456-Use-the-Downturn-to-Beat-the-Competition Consumer confidence is rising and entrepreneurs are more optimistic. Ron Wince, a business strategy expert and CEO of Guidon, in Mesa, Az., says savvy business owners should continue operating frugally but begin planning to emerge ahead of their competition Consumer confidence is rising and entrepreneurs are more optimistic. Ron Wince, a business strategy expert and CEO of Guidon, in Mesa, Az., says savvy business owners should continue operating frugally but begin planning to emerge ahead of their competition Consumer confidence is rising and entrepreneurs are more optimistic. Ron Wince, a business strategy expert and CEO of Guidon, in Mesa, Az., says savvy business owners should continue operating frugally but begin planning to emerge ahead of their competition tag:odeo.com,2009-09-08,25092456 Tue, 08 Sep 2009 12:00:02 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25051802-Tips-for-Freelancers Many entrepreneurs start out with freelance jobs to supplement employment income or test the waters of self-employment. Christine Durst, CEO of Staffcentrix, offers advice on pricing, marketing, and navigating job boards for people working gig-to-gig Many entrepreneurs start out with freelance jobs to supplement employment income or test the waters of self-employment. Christine Durst, CEO of Staffcentrix, offers advice on pricing, marketing, and navigating job boards for people working gig-to-gig Many entrepreneurs start out with freelance jobs to supplement employment income or test the waters of self-employment. Christine Durst, CEO of Staffcentrix, offers advice on pricing, marketing, and navigating job boards for people working gig-to-gig tag:odeo.com,2009-08-31,25051802 Mon, 31 Aug 2009 12:28:40 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25013114-Buying-and-Selling-a-Business After selling his interactive design agency, Heavenspot, in 2007, Chevon Hicks bought it back. He talks about the cons of selling a business and the pros of keeping it small in expenses and overhead but big in customer relationships and profitability After selling his interactive design agency, Heavenspot, in 2007, Chevon Hicks bought it back. He talks about the cons of selling a business and the pros of keeping it small in expenses and overhead but big in customer relationships and profitability After selling his interactive design agency, Heavenspot, in 2007, Chevon Hicks bought it back. He talks about the cons of selling a business and the pros of keeping it small in expenses and overhead but big in customer relationships and profitability tag:odeo.com,2009-08-24,25013114 Mon, 24 Aug 2009 06:59:02 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24974978-Women-Biz-Owners-and-Health-Care Most women business owners offer health insurance to employees even as they cut back, says Linda Denny, president and CEO of the Women's Business Enterprise National Council. She talks about the group's recent survey on the impact of proposed reforms. Most women business owners offer health insurance to employees even as they cut back, says Linda Denny, president and CEO of the Women's Business Enterprise National Council. She talks about the group's recent survey on the impact of proposed reforms. Most women business owners offer health insurance to employees even as they cut back, says Linda Denny, president and CEO of the Women's Business Enterprise National Council. She talks about the group's recent survey on the impact of proposed reforms. tag:odeo.com,2009-08-17,24974978 Mon, 17 Aug 2009 08:19:39 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24936985-How-to-Run-a-Home-Based-Business Maisie Knowles jumped on a trend last year when she and her husband founded FreeShipping.org. The home-based entrepreneur offers advice about being flexible with your business model, keeping costs to a minimum, and juggling work and family time. Maisie Knowles jumped on a trend last year when she and her husband founded FreeShipping.org. The home-based entrepreneur offers advice about being flexible with your business model, keeping costs to a minimum, and juggling work and family time. Maisie Knowles jumped on a trend last year when she and her husband founded FreeShipping.org. The home-based entrepreneur offers advice about being flexible with your business model, keeping costs to a minimum, and juggling work and family time. tag:odeo.com,2009-08-10,24936985 Mon, 10 Aug 2009 09:05:05 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24903732-To-Increase-Profits-Get-Organized Imagine the boost in customer relations if you could spend half an hour daily nurturing top customers. Steve Strauss, author of The Small Business Bible, urges entrepreneurs to reorganize and use software more efficiently to improve the bottom line. Imagine the boost in customer relations if you could spend half an hour daily nurturing top customers. Steve Strauss, author of The Small Business Bible, urges entrepreneurs to reorganize and use software more efficiently to improve the bottom line. Imagine the boost in customer relations if you could spend half an hour daily nurturing top customers. Steve Strauss, author of The Small Business Bible, urges entrepreneurs to reorganize and use software more efficiently to improve the bottom line. tag:odeo.com,2009-08-03,24903732 Mon, 03 Aug 2009 07:42:32 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24870890-Partner-with-a-Large-Corporation Ed Schmid expanded his small software firm, eCopy, into the global market via a partnership with his largest client, Canon. He explains how persistent entrepreneurs with solid relationship-building skills can do the same with help from corporate partners. Ed Schmid expanded his small software firm, eCopy, into the global market via a partnership with his largest client, Canon. He explains how persistent entrepreneurs with solid relationship-building skills can do the same with help from corporate partners. Ed Schmid expanded his small software firm, eCopy, into the global market via a partnership with his largest client, Canon. He explains how persistent entrepreneurs with solid relationship-building skills can do the same with help from corporate partners. tag:odeo.com,2009-07-27,24870890 Mon, 27 Jul 2009 11:08:15 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24833680-Leadership-Lessons-from-Top-CEOs Jason Jennings' new book, "Hit the Ground Running", identifies tactics that top-performing CEOs use to make a positive impact on their companies as quickly as possible. Entrepreneurs can follow their lead by thinking long-term, asking for help, and more Jason Jennings' new book, "Hit the Ground Running", identifies tactics that top-performing CEOs use to make a positive impact on their companies as quickly as possible. Entrepreneurs can follow their lead by thinking long-term, asking for help, and more Jason Jennings' new book, "Hit the Ground Running", identifies tactics that top-performing CEOs use to make a positive impact on their companies as quickly as possible. Entrepreneurs can follow their lead by thinking long-term, asking for help, and more tag:odeo.com,2009-07-16,24833680 Thu, 16 Jul 2009 10:17:46 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24795350-Why-a-Sense-of-Ownership-Matters Small companies can establish a competitive advantage by cultivating ownership attitudes among their employees, says consultant Joe Wheeler, author of "The Ownership Quotient." He gives tips on empowering employees to improve products, services, processes, and relationships. Small companies can establish a competitive advantage by cultivating ownership attitudes among their employees, says consultant Joe Wheeler, author of "The Ownership Quotient." He gives tips on empowering employees to improve products, services, processes, and relationships. Small companies can establish a competitive advantage by cultivating ownership attitudes among their employees, says consultant Joe Wheeler, author of "The Ownership Quotient." He gives tips on empowering employees to improve products, services, processes, and relationships. tag:odeo.com,2009-07-13,24795350 Mon, 13 Jul 2009 07:57:35 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24762206-Deal-with-Failure-Productively A business failure can be devastating emotionally, as Dean A. Shepherd learned when his father's long-time business shut its doors. The experience led Shepherd, a professor of entrepreneurship, to write "From Lemons to Lemonade" (Wharton School Publishing, 2009), about how entrepreneurs can deal with failure productively and use it to propel future success A business failure can be devastating emotionally, as Dean A. Shepherd learned when his father's long-time business shut its doors. The experience led Shepherd, a professor of entrepreneurship, to write "From Lemons to Lemonade" (Wharton School Publishing, 2009), about how entrepreneurs can deal with failure productively and use it to propel future success A business failure can be devastating emotionally, as Dean A. Shepherd learned when his father's long-time business shut its doors. The experience led Shepherd, a professor of entrepreneurship, to write "From Lemons to Lemonade" (Wharton School Publishing, 2009), about how entrepreneurs can deal with failure productively and use it to propel future success tag:odeo.com,2009-07-06,24762206 Mon, 06 Jul 2009 14:38:11 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24750229-Use-Social-Media-to-Develop-Business Nathan Egan, founder of Freesource Agency, says entrepreneurs should better exploit social media networking as a low-cost, high-return marketing tool to find new customers and strengthen business relationships. Egan explains how to use these online tools Nathan Egan, founder of Freesource Agency, says entrepreneurs should better exploit social media networking as a low-cost, high-return marketing tool to find new customers and strengthen business relationships. Egan explains how to use these online tools Nathan Egan, founder of Freesource Agency, says entrepreneurs should better exploit social media networking as a low-cost, high-return marketing tool to find new customers and strengthen business relationships. Egan explains how to use these online tools tag:odeo.com,2009-06-29,24750229 Mon, 29 Jun 2009 07:07:07 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24750231-Avoid-Losing-Business Individuals and companies are scrutinizing the firms they hire and cutting the fees they pay. Andrew Sobel, author of All for One: 10 Strategies for Building Trusted Client Partnerships, explains how your small business can make the cut Individuals and companies are scrutinizing the firms they hire and cutting the fees they pay. Andrew Sobel, author of All for One: 10 Strategies for Building Trusted Client Partnerships, explains how your small business can make the cut Individuals and companies are scrutinizing the firms they hire and cutting the fees they pay. Andrew Sobel, author of All for One: 10 Strategies for Building Trusted Client Partnerships, explains how your small business can make the cut tag:odeo.com,2009-06-22,24750231 Mon, 22 Jun 2009 07:45:55 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24706974-Rethink-Your-Approach-to-Management Brain science is challenging what we thought we knew about management, says Charles S. Jacobs, author of "Management Rewired." Small business owners should be using emotion and positive thinking to communicate with employees and customers, he says. Brain science is challenging what we thought we knew about management, says Charles S. Jacobs, author of "Management Rewired." Small business owners should be using emotion and positive thinking to communicate with employees and customers, he says. Brain science is challenging what we thought we knew about management, says Charles S. Jacobs, author of "Management Rewired." Small business owners should be using emotion and positive thinking to communicate with employees and customers, he says. tag:odeo.com,2009-06-15,24706974 Mon, 15 Jun 2009 07:20:47 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24666791-What-Most-Retailers-Get-Wrong Herb Sorensen, who applies scientific methods and technologies in his new book, Inside the Mind of the Shopper (Wharton School Publishing), offers insights for retailers, including concentrating on best-selling items and guiding customers with visual cues Herb Sorensen, who applies scientific methods and technologies in his new book, Inside the Mind of the Shopper (Wharton School Publishing), offers insights for retailers, including concentrating on best-selling items and guiding customers with visual cues Herb Sorensen, who applies scientific methods and technologies in his new book, Inside the Mind of the Shopper (Wharton School Publishing), offers insights for retailers, including concentrating on best-selling items and guiding customers with visual cues tag:odeo.com,2009-06-08,24666791 Mon, 08 Jun 2009 10:52:23 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24637055-Business-Etiquette Barbara Pachter, a business etiquette lecturer in Cherry Hill, N.J., urges entrepreneurs to evaluate how they present themselves and their companies to the public. Entertaining and interacting become more important than ever in tough times, she says. Barbara Pachter, a business etiquette lecturer in Cherry Hill, N.J., urges entrepreneurs to evaluate how they present themselves and their companies to the public. Entertaining and interacting become more important than ever in tough times, she says. Barbara Pachter, a business etiquette lecturer in Cherry Hill, N.J., urges entrepreneurs to evaluate how they present themselves and their companies to the public. Entertaining and interacting become more important than ever in tough times, she says. tag:odeo.com,2009-06-01,24637055 Mon, 01 Jun 2009 07:31:13 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24610565-How-to-Set-Up-a-Financing-Program Large footwear companies are feeling the pain, but Aetrex Worldwide, a small shoemaker in Teaneck, N.J., is having its 14th straight year of growth. CEO Larry Schwartz talks about instituting a creative financing program for his customers Large footwear companies are feeling the pain, but Aetrex Worldwide, a small shoemaker in Teaneck, N.J., is having its 14th straight year of growth. CEO Larry Schwartz talks about instituting a creative financing program for his customers Large footwear companies are feeling the pain, but Aetrex Worldwide, a small shoemaker in Teaneck, N.J., is having its 14th straight year of growth. CEO Larry Schwartz talks about instituting a creative financing program for his customers tag:odeo.com,2009-05-26,24610565 Tue, 26 May 2009 07:46:35 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24579109-Business-Lessons-From-Nonprofits Nonprofits are told to emulate for-profits in efficiency and measuring success. But in today's economy, small for-profit companies can learn from nonprofits, says Roger Sametz, president of communications consultancy Sametz Blackstone Associates in Boston Nonprofits are told to emulate for-profits in efficiency and measuring success. But in today's economy, small for-profit companies can learn from nonprofits, says Roger Sametz, president of communications consultancy Sametz Blackstone Associates in Boston Nonprofits are told to emulate for-profits in efficiency and measuring success. But in today's economy, small for-profit companies can learn from nonprofits, says Roger Sametz, president of communications consultancy Sametz Blackstone Associates in Boston tag:odeo.com,2009-05-18,24579109 Mon, 18 May 2009 11:56:41 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24565036-A-1970s-Co-op-Makes-Tasty-Profits The Alvarado Street Bakery started as an offshoot of the Red Clover Worker's Brigade, a 1970s Northern California hippie commune. With $25 million in annual sales, the bakery is one of 300 cooperatively owned small businesses in the U.S. The Alvarado Street Bakery started as an offshoot of the Red Clover Worker's Brigade, a 1970s Northern California hippie commune. With $25 million in annual sales, the bakery is one of 300 cooperatively owned small businesses in the U.S. The Alvarado Street Bakery started as an offshoot of the Red Clover Worker's Brigade, a 1970s Northern California hippie commune. With $25 million in annual sales, the bakery is one of 300 cooperatively owned small businesses in the U.S. tag:odeo.com,2009-05-11,24565036 Mon, 11 May 2009 06:52:14 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24535825-Resume-Overload Small firms that are fortunate enough to be hiring now may be overwhelmed with responses to help-wanted ads. Douglas Duncan, president of Your HR Solutions, based in Maplewood, N.J., gives tips on finding standout employees Small firms that are fortunate enough to be hiring now may be overwhelmed with responses to help-wanted ads. Douglas Duncan, president of Your HR Solutions, based in Maplewood, N.J., gives tips on finding standout employees Small firms that are fortunate enough to be hiring now may be overwhelmed with responses to help-wanted ads. Douglas Duncan, president of Your HR Solutions, based in Maplewood, N.J., gives tips on finding standout employees tag:odeo.com,2009-05-04,24535825 Mon, 04 May 2009 12:14:04 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24510984-The-Construction-Industry-s-Downturn Eileen Gould is a female general contractor in a man's world. She details how her company is coping with the downturn in the construction industry, from networking more to taking courses on solar panels. Eileen Gould is a female general contractor in a man's world. She details how her company is coping with the downturn in the construction industry, from networking more to taking courses on solar panels. Eileen Gould is a female general contractor in a man's world. She details how her company is coping with the downturn in the construction industry, from networking more to taking courses on solar panels. tag:odeo.com,2009-04-27,24510984 Mon, 27 Apr 2009 08:25:15 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376975-How-to-Improve-Your-Web-Site Web sites are no longer optional marketing and sales tools, but too many entrepreneurs are missing out on the Internet's full power, says Jim Hart, vice-president of Mirror Image Internet. Hart tells how to engage customers and monetize Web site content Web sites are no longer optional marketing and sales tools, but too many entrepreneurs are missing out on the Internet's full power, says Jim Hart, vice-president of Mirror Image Internet. Hart tells how to engage customers and monetize Web site content Web sites are no longer optional marketing and sales tools, but too many entrepreneurs are missing out on the Internet's full power, says Jim Hart, vice-president of Mirror Image Internet. Hart tells how to engage customers and monetize Web site content tag:odeo.com,2009-04-20,25376975 Mon, 20 Apr 2009 09:38:33 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24475998-How-to-Improve-Your-Web-Site Web sites are no longer optional marketing and sales tools, but too many entrepreneurs are missing out on the Internet's full power, says Jim Hart, vice-president of Mirror Image Internet. Hart tells how to engage customers and monetize Web site content Web sites are no longer optional marketing and sales tools, but too many entrepreneurs are missing out on the Internet's full power, says Jim Hart, vice-president of Mirror Image Internet. Hart tells how to engage customers and monetize Web site content Web sites are no longer optional marketing and sales tools, but too many entrepreneurs are missing out on the Internet's full power, says Jim Hart, vice-president of Mirror Image Internet. Hart tells how to engage customers and monetize Web site content tag:odeo.com,2009-04-20,24475998 Mon, 20 Apr 2009 08:38:33 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376976-How-to-Evaluate-a-Bank Many small business owners are considering switching banks but are nervous about taking the plunge. Michael Bizenov, Sterling National Bank's executive vice-president, discusses how to choose a bank that specializes in small and midsize business lending. Many small business owners are considering switching banks but are nervous about taking the plunge. Michael Bizenov, Sterling National Bank's executive vice-president, discusses how to choose a bank that specializes in small and midsize business lending. Many small business owners are considering switching banks but are nervous about taking the plunge. Michael Bizenov, Sterling National Bank's executive vice-president, discusses how to choose a bank that specializes in small and midsize business lending. tag:odeo.com,2009-04-13,25376976 Mon, 13 Apr 2009 07:53:30 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24442277-How-to-Evaluate-a-Bank Many small business owners are considering switching banks but are nervous about taking the plunge. Michael Bizenov, Sterling National Bank's executive vice-president, discusses how to choose a bank that specializes in small and midsize business lending. Many small business owners are considering switching banks but are nervous about taking the plunge. Michael Bizenov, Sterling National Bank's executive vice-president, discusses how to choose a bank that specializes in small and midsize business lending. Many small business owners are considering switching banks but are nervous about taking the plunge. Michael Bizenov, Sterling National Bank's executive vice-president, discusses how to choose a bank that specializes in small and midsize business lending. tag:odeo.com,2009-04-13,24442277 Mon, 13 Apr 2009 06:53:30 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376977-Shadow-Your-Own-Clients Flexibility is key for small businesses, but too often owners are slow to adapt, says corporate anthropologist Andrea Simon. Simon has entrepreneurs shadow their clients and interview non-clients, to help them face and implement change. Flexibility is key for small businesses, but too often owners are slow to adapt, says corporate anthropologist Andrea Simon. Simon has entrepreneurs shadow their clients and interview non-clients, to help them face and implement change. Flexibility is key for small businesses, but too often owners are slow to adapt, says corporate anthropologist Andrea Simon. Simon has entrepreneurs shadow their clients and interview non-clients, to help them face and implement change. tag:odeo.com,2009-04-06,25376977 Mon, 06 Apr 2009 12:27:24 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24417650-Shadow-Your-Own-Clients Flexibility is key for small businesses, but too often owners are slow to adapt, says corporate anthropologist Andrea Simon. Simon has entrepreneurs shadow their clients and interview non-clients, to help them face and implement change. Flexibility is key for small businesses, but too often owners are slow to adapt, says corporate anthropologist Andrea Simon. Simon has entrepreneurs shadow their clients and interview non-clients, to help them face and implement change. Flexibility is key for small businesses, but too often owners are slow to adapt, says corporate anthropologist Andrea Simon. Simon has entrepreneurs shadow their clients and interview non-clients, to help them face and implement change. tag:odeo.com,2009-04-06,24417650 Mon, 06 Apr 2009 11:27:24 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376978-Advice-for-Family-Business-Owners To succeed, family business owners must sharpen their marketing skills, define individual responsibilities, and maybe use the recession to give Cousin Joe a push out the door, says Wayne Rivers, president of the Family Business Institute. To succeed, family business owners must sharpen their marketing skills, define individual responsibilities, and maybe use the recession to give Cousin Joe a push out the door, says Wayne Rivers, president of the Family Business Institute. To succeed, family business owners must sharpen their marketing skills, define individual responsibilities, and maybe use the recession to give Cousin Joe a push out the door, says Wayne Rivers, president of the Family Business Institute. tag:odeo.com,2009-03-30,25376978 Mon, 30 Mar 2009 15:03:17 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24390703-Advice-for-Family-Business-Owners To succeed, family business owners must sharpen their marketing skills, define individual responsibilities, and maybe use the recession to give Cousin Joe a push out the door, says Wayne Rivers, president of the Family Business Institute. To succeed, family business owners must sharpen their marketing skills, define individual responsibilities, and maybe use the recession to give Cousin Joe a push out the door, says Wayne Rivers, president of the Family Business Institute. To succeed, family business owners must sharpen their marketing skills, define individual responsibilities, and maybe use the recession to give Cousin Joe a push out the door, says Wayne Rivers, president of the Family Business Institute. tag:odeo.com,2009-03-30,24390703 Mon, 30 Mar 2009 14:03:17 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376979-Up-Your-Chances-of-Landing-a-Loan How can you increase your chances of getting a small business loan if recent government efforts to unfreeze credit are successful? Arizona accountant Mark Dreher says having the proper financial documentation can make all the difference. How can you increase your chances of getting a small business loan if recent government efforts to unfreeze credit are successful? Arizona accountant Mark Dreher says having the proper financial documentation can make all the difference. How can you increase your chances of getting a small business loan if recent government efforts to unfreeze credit are successful? Arizona accountant Mark Dreher says having the proper financial documentation can make all the difference. tag:odeo.com,2009-03-23,25376979 Mon, 23 Mar 2009 10:30:21 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24347329-Up-Your-Chances-of-Landing-a-Loan How can you increase your chances of getting a small business loan if recent government efforts to unfreeze credit are successful? Arizona accountant Mark Dreher says having the proper financial documentation can make all the difference. How can you increase your chances of getting a small business loan if recent government efforts to unfreeze credit are successful? Arizona accountant Mark Dreher says having the proper financial documentation can make all the difference. How can you increase your chances of getting a small business loan if recent government efforts to unfreeze credit are successful? Arizona accountant Mark Dreher says having the proper financial documentation can make all the difference. tag:odeo.com,2009-03-23,24347329 Mon, 23 Mar 2009 09:30:21 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376980-Appealing-to-Bargain-Hunters Every retailer is fighting a battle for customers now, and customers are looking for discounts. Small retailers can gain a competitive edge and appeal to bargain hunters by engaging in "affinity marketing," says Jonathan Silver, CEO of Affinity Solutions. Every retailer is fighting a battle for customers now, and customers are looking for discounts. Small retailers can gain a competitive edge and appeal to bargain hunters by engaging in "affinity marketing," says Jonathan Silver, CEO of Affinity Solutions. Every retailer is fighting a battle for customers now, and customers are looking for discounts. Small retailers can gain a competitive edge and appeal to bargain hunters by engaging in "affinity marketing," says Jonathan Silver, CEO of Affinity Solutions. tag:odeo.com,2009-03-16,25376980 Mon, 16 Mar 2009 15:22:34 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24314143-Appealing-to-Bargain-Hunters Every retailer is fighting a battle for customers now, and customers are looking for discounts. Small retailers can gain a competitive edge and appeal to bargain hunters by engaging in "affinity marketing," says Jonathan Silver, CEO of Affinity Solutions. Every retailer is fighting a battle for customers now, and customers are looking for discounts. Small retailers can gain a competitive edge and appeal to bargain hunters by engaging in "affinity marketing," says Jonathan Silver, CEO of Affinity Solutions. Every retailer is fighting a battle for customers now, and customers are looking for discounts. Small retailers can gain a competitive edge and appeal to bargain hunters by engaging in "affinity marketing," says Jonathan Silver, CEO of Affinity Solutions. tag:odeo.com,2009-03-16,24314143 Mon, 16 Mar 2009 14:22:34 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/25376981-Hiring-and-Using-Freelancers-Online From information technology to marketing and graphics projects, small business owners increasingly outsource work online. Fabio Rosati, CEO of online work site Elance, outlines how best to find, interview, and hire remote workers over the Internet. From information technology to marketing and graphics projects, small business owners increasingly outsource work online. Fabio Rosati, CEO of online work site Elance, outlines how best to find, interview, and hire remote workers over the Internet. From information technology to marketing and graphics projects, small business owners increasingly outsource work online. Fabio Rosati, CEO of online work site Elance, outlines how best to find, interview, and hire remote workers over the Internet. tag:odeo.com,2009-03-10,25376981 Tue, 10 Mar 2009 13:21:21 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24284896-Hiring-and-Using-Freelancers-Online From information technology to marketing and graphics projects, small business owners increasingly outsource work online. Fabio Rosati, CEO of online work site Elance, outlines how best to find, interview, and hire remote workers over the Internet. From information technology to marketing and graphics projects, small business owners increasingly outsource work online. Fabio Rosati, CEO of online work site Elance, outlines how best to find, interview, and hire remote workers over the Internet. From information technology to marketing and graphics projects, small business owners increasingly outsource work online. Fabio Rosati, CEO of online work site Elance, outlines how best to find, interview, and hire remote workers over the Internet. tag:odeo.com,2009-03-10,24284896 Tue, 10 Mar 2009 12:21:21 -0700 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24246246-Why-Inventory-Management-Matters After employees, inventory is typically a small company's biggest asset. And the way you manage that inventory--and account for hidden costs--can make or break your firm, says Bill Harrison, president of St. Louis-based Demand Solutions, a supply chain management software firm After employees, inventory is typically a small company's biggest asset. And the way you manage that inventory--and account for hidden costs--can make or break your firm, says Bill Harrison, president of St. Louis-based Demand Solutions, a supply chain management software firm After employees, inventory is typically a small company's biggest asset. And the way you manage that inventory--and account for hidden costs--can make or break your firm, says Bill Harrison, president of St. Louis-based Demand Solutions, a supply chain management software firm tag:odeo.com,2009-03-02,24246246 Mon, 02 Mar 2009 14:47:19 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24198596-Selling-in-a-Recession How can small businesses continue selling successfully in a recession? Transform the buyer-seller relationship from one based on fear to one based on trust, says Randy Illig, co-author of Let's Get Real or Let's Not Play. How can small businesses continue selling successfully in a recession? Transform the buyer-seller relationship from one based on fear to one based on trust, says Randy Illig, co-author of Let's Get Real or Let's Not Play. How can small businesses continue selling successfully in a recession? Transform the buyer-seller relationship from one based on fear to one based on trust, says Randy Illig, co-author of Let's Get Real or Let's Not Play. tag:odeo.com,2009-02-24,24198596 Tue, 24 Feb 2009 14:49:45 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started http://www.odeo.com/episodes/24119737-Bootstrapping-a-Startup It's not easy to bootstrap a startup, let alone a Silicon Valley software company. But Elizabeth Charnock started Cataphora in 2002 without venture capital or any outside funding, and she believes the experience made her a stronger business leader. It's not easy to bootstrap a startup, let alone a Silicon Valley software company. But Elizabeth Charnock started Cataphora in 2002 without venture capital or any outside funding, and she believes the experience made her a stronger business leader. It's not easy to bootstrap a startup, let alone a Silicon Valley software company. But Elizabeth Charnock started Cataphora in 2002 without venture capital or any outside funding, and she believes the experience made her a stronger business leader. tag:odeo.com,2009-02-17,24119737 Tue, 17 Feb 2009 10:03:22 -0800 no BusinessWeek -- Smart Answers Small Business Advice Owners entrepreneurs getting started