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    <title>Managing the Gray - Learn to Use Social Media and Emerging Technology</title>
    <link>http://www.odeo.com/channels/101181-Managing-the-Gray-Learn-to-Use-Social-Media-and-Emerging-Technology</link>
    <itunes:author>CCChapman</itunes:author>
    <itunes:explicit>no</itunes:explicit>
    <description>C.C. Chapman gives you and your business real world advice and tactics to start leveraging social media in your daily life</description>
    <itunes:summary>C.C. Chapman gives you and your business real world advice and tactics to start leveraging social media in your daily life</itunes:summary>
    <itunes:subtitle>Helping you to understand social media and marketing on the web.</itunes:subtitle>
    <language>en</language>
    <ttl>40</ttl>
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    <pubDate>Tue, 10 Nov 2009 12:03:20 -0800</pubDate>
    <lastBuildDate>Tue, 10 Nov 2009 12:03:20 -0800</lastBuildDate>
    <category>Marketing</category>
    <itunes:category text="Business">
      <itunes:category text="Management &amp; Marketing"/>
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    <item>
      <title>Army Strong Stories</title>
      <link>http://www.odeo.com/episodes/25432383-Army-Strong-Stories</link>
      <description>When I went out to Blogworld Expo , one of the coolest things I got to hear about is what the US Army is doing with their new site Army Strong Stories. As soon as I heard about it I knew I was impressed and wanted to get them on the phone to talk abut it so all the Managing the Gray listeners could find out more. A special thanks to MAJ Mary Constantino for taking time out of her busy schedule to chat with me about the program. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</description>
      <itunes:subtitle>When I went out to Blogworld Expo , one of the coolest things I got to hear about is what the US Army is doing with their new site Army Strong Stories. As soon as I heard about it I knew I was impressed and wanted to get them on the phone to talk abut it so all the Managing the Gray listeners could find out more. A special thanks to MAJ Mary Constantino for taking time out of her busy schedule to chat with me about the program. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>When I went out to Blogworld Expo , one of the coolest things I got to hear about is what the US Army is doing with their new site Army Strong Stories. As soon as I heard about it I knew I was impressed and wanted to get them on the phone to talk abut it so all the Managing the Gray listeners could find out more. A special thanks to MAJ Mary Constantino for taking time out of her busy schedule to chat with me about the program. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
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      <pubDate>Tue, 10 Nov 2009 12:03:20 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, army strong stories, miltary, United States Army, miliblog, US Army</itunes:keywords>
    </item>
    <item>
      <title>7th Son &#8211; A New Kind of Marketing</title>
      <link>http://www.odeo.com/episodes/25386077-7th-Son-%E2%80%93-A-New-Kind-of-Marketing</link>
      <description>My good friend J.C. Hutchins new book hits store shelves today called 7th Son: Descent . You should buy many copies of it for every science fiction and thriller lover on your Christmas list! But, today I&amp;#8217;ve got something special for you. A special free 10 chapter PDF of the book for your downloading, reading and sharing pleasure. Click on the book cover to enjoy. What I love about this is that is just one part of all the new things that JC is trying around marketing this book. It is being published by a major publishing company, but JC wanted to keep trying new things like this (with their blessing) to further help sell the book. Experimentation is always fun!</description>
      <itunes:subtitle>My good friend J.C. Hutchins new book hits store shelves today called 7th Son: Descent . You should buy many copies of it for every science fiction and thriller lover on your Christmas list! But, today I&amp;#8217;ve got something special for you. A special free 10 chapter PDF of the book for your downloading, reading and sharing pleasure. Click on the book cover to enjoy. What I love about this is that is just one part of all the new things that JC is trying around marketing this book. It is being published by a major publishing company, but JC wanted to keep trying new things like this (with their blessing) to further help sell the book. Experimentation is always fun!</itunes:subtitle>
      <itunes:summary>My good friend J.C. Hutchins new book hits store shelves today called 7th Son: Descent . You should buy many copies of it for every science fiction and thriller lover on your Christmas list! But, today I&amp;#8217;ve got something special for you. A special free 10 chapter PDF of the book for your downloading, reading and sharing pleasure. Click on the book cover to enjoy. What I love about this is that is just one part of all the new things that JC is trying around marketing this book. It is being published by a major publishing company, but JC wanted to keep trying new things like this (with their blessing) to further help sell the book. Experimentation is always fun!</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-10-27,25386077</guid>
      <pubDate>Tue, 27 Oct 2009 05:49:55 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>Books</itunes:keywords>
    </item>
    <item>
      <title>When in Doubt, Disclose</title>
      <link>http://www.odeo.com/episodes/25317888-When-in-Doubt-Disclose</link>
      <description>Blogworld Expo was a lot of fun, but it seemed that every other question in any conversation was, &amp;#8220;So what do you think about the FTC announcing they will be fining bloggers?&amp;#8221; If you haven&amp;#8217;t read about this there is plenty of coverage and here is the actual announcement. For me, it really is simple and not that big of a deal because I personally have always made sure to disclose any relationships. What the ruling means to me is that the people who are NOT doing this will hopefully start doing it or will be fined. I&amp;#8217;m not sure the government needs to get involved in this as they&amp;#8217;ve got bigger problems to fix, but that is a whole other discussion. On the show I talk about how I&amp;#8217;ve been using http://cmp.ly to help me in disclosing relationships. It feels almost like creative commons for disclosure and so far it is the best thing I&amp;#8217;ve seen out there. If you have seen others let me know. As always if you enjoyed what you heard, please subscribe i...</description>
      <itunes:subtitle>Blogworld Expo was a lot of fun, but it seemed that every other question in any conversation was, &amp;#8220;So what do you think about the FTC announcing they will be fining bloggers?&amp;#8221; If you haven&amp;#8217;t read about this there is plenty of coverage and here is the actual announcement. For me, it really is simple and not that big of a deal because I personally have always made sure to disclose any relationships. What the ruling means to me is that the people who are NOT doing this will hopefully start doing it or will be fined. I&amp;#8217;m not sure the government needs to get involved in this as they&amp;#8217;ve got bigger problems to fix, but that is a whole other discussion. On the show I talk about how I&amp;#8217;ve been using http://cmp.ly to help me in disclosing relationships. It feels almost like creative commons for disclosure and so far it is the best thing I&amp;#8217;ve seen out there. If you have seen others let me know. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>Blogworld Expo was a lot of fun, but it seemed that every other question in any conversation was, &amp;#8220;So what do you think about the FTC announcing they will be fining bloggers?&amp;#8221; If you haven&amp;#8217;t read about this there is plenty of coverage and here is the actual announcement. For me, it really is simple and not that big of a deal because I personally have always made sure to disclose any relationships. What the ruling means to me is that the people who are NOT doing this will hopefully start doing it or will be fined. I&amp;#8217;m not sure the government needs to get involved in this as they&amp;#8217;ve got bigger problems to fix, but that is a whole other discussion. On the show I talk about how I&amp;#8217;ve been using http://cmp.ly to help me in disclosing relationships. It feels almost like creative commons for disclosure and so far it is the best thing I&amp;#8217;ve seen out there. If you have seen others let me know. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-10-20,25317888</guid>
      <pubDate>Tue, 20 Oct 2009 05:40:04 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, creative commons, cc chapman, blog world expo, disclosure, Federal Trade Commission</itunes:keywords>
    </item>
    <item>
      <title>Buckets</title>
      <link>http://www.odeo.com/episodes/25259396-Buckets</link>
      <description>Fresh back from Inbound Marketing Summit Boston 2009 and I&amp;#8217;m filled with a lot of energy. The people, the conversations and the learning all filled me up and I&amp;#8217;m ready to go. While at the conference I took part in a panel (that should be online soon I hope) and gave a presentation called &amp;#8220;There is a Hole in the Bucket&amp;#8221; that seemed to really resonate with people and I wanted to talk about it on the show since many of you could not be there and I&amp;#8217;m not sure when the video of the speech will actually hit the web. Here are the slides I used to go along with my presentation. Not sure how well they stand on their own, but they work much better when I&amp;#8217;m actually talking to them *laugh* There is a Hole in the Bucket View more presentations from C.C. Chapman. I also talked a bit about what Campfire has been up to and the announcement this morning that we won six Pro Awards which always feels really good. Looking forward to talking to a lot of people about ...</description>
      <itunes:subtitle>Fresh back from Inbound Marketing Summit Boston 2009 and I&amp;#8217;m filled with a lot of energy. The people, the conversations and the learning all filled me up and I&amp;#8217;m ready to go. While at the conference I took part in a panel (that should be online soon I hope) and gave a presentation called &amp;#8220;There is a Hole in the Bucket&amp;#8221; that seemed to really resonate with people and I wanted to talk about it on the show since many of you could not be there and I&amp;#8217;m not sure when the video of the speech will actually hit the web. Here are the slides I used to go along with my presentation. Not sure how well they stand on their own, but they work much better when I&amp;#8217;m actually talking to them *laugh* There is a Hole in the Bucket View more presentations from C.C. Chapman. I also talked a bit about what Campfire has been up to and the announcement this morning that we won six Pro Awards which always feels really good. Looking forward to talking to a lot of people about who we are and what we do at Blogworld Expo next week. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>Fresh back from Inbound Marketing Summit Boston 2009 and I&amp;#8217;m filled with a lot of energy. The people, the conversations and the learning all filled me up and I&amp;#8217;m ready to go. While at the conference I took part in a panel (that should be online soon I hope) and gave a presentation called &amp;#8220;There is a Hole in the Bucket&amp;#8221; that seemed to really resonate with people and I wanted to talk about it on the show since many of you could not be there and I&amp;#8217;m not sure when the video of the speech will actually hit the web. Here are the slides I used to go along with my presentation. Not sure how well they stand on their own, but they work much better when I&amp;#8217;m actually talking to them *laugh* There is a Hole in the Bucket View more presentations from C.C. Chapman. I also talked a bit about what Campfire has been up to and the announcement this morning that we won six Pro Awards which always feels really good. Looking forward to talking to a lot of people about who we are and what we do at Blogworld Expo next week. As always if you enjoyed what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
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      <pubDate>Fri, 09 Oct 2009 05:46:56 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, events, Boston, C.C. Chapman, inbound marketing summit, ims09</itunes:keywords>
    </item>
    <item>
      <title>Personal Price Tags</title>
      <link>http://www.odeo.com/episodes/25144980-Personal-Price-Tags</link>
      <description>Every person that creates content of any type online is an &amp;#8220;influencer&amp;#8221; in my mind and it is to you that I&amp;#8217;m speaking today. More and more brands are looking to engaged with influencers both long term and for individual programs and I think that too many people are selling themselves short when they take part in these programs and I want each of you to start thinking more about what I am calling a Personal Price Tag. Also, here are the links to the upcoming events that I&amp;#8217;m going to be attending. I hope to see some of you there! ANA Conference Inbound Marketing Summit Blog World Expo L.A. 140 Conference The Audience Conference If you liked what you heard, please subscribe in iTunes or leave a review for the show.</description>
      <itunes:subtitle>Every person that creates content of any type online is an &amp;#8220;influencer&amp;#8221; in my mind and it is to you that I&amp;#8217;m speaking today. More and more brands are looking to engaged with influencers both long term and for individual programs and I think that too many people are selling themselves short when they take part in these programs and I want each of you to start thinking more about what I am calling a Personal Price Tag. Also, here are the links to the upcoming events that I&amp;#8217;m going to be attending. I hope to see some of you there! ANA Conference Inbound Marketing Summit Blog World Expo L.A. 140 Conference The Audience Conference If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>Every person that creates content of any type online is an &amp;#8220;influencer&amp;#8221; in my mind and it is to you that I&amp;#8217;m speaking today. More and more brands are looking to engaged with influencers both long term and for individual programs and I think that too many people are selling themselves short when they take part in these programs and I want each of you to start thinking more about what I am calling a Personal Price Tag. Also, here are the links to the upcoming events that I&amp;#8217;m going to be attending. I hope to see some of you there! ANA Conference Inbound Marketing Summit Blog World Expo L.A. 140 Conference The Audience Conference If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-09-18,25144980</guid>
      <pubDate>Fri, 18 Sep 2009 05:44:23 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, Business, Conferences, marketing, business podcast, Blogworld, cc chapman, blog world expo, inbound marketing summit, ims09, marketing podcast, ana conference, personal price tags, agencies, 140conf, audience conference</itunes:keywords>
    </item>
    <item>
      <title>Campfire and Hard Work</title>
      <link>http://www.odeo.com/episodes/25097084-Campfire-and-Hard-Work</link>
      <description>As you can imagine, life has been a bit busy around here since we made the big announcement about Campfire acquiring The Advance Guard. It is a big change and an awesome one and I finally get to share some thoughts with you about it. I also wanted to talk about hard work and the advice I gave a recent college graduate who was looking to land a job with a public relations firm. It was a simple answer, but the right one. I also talk about a great post from Derek Sivers on only saying &amp;#8220;Hell Yeah!&amp;#8221; that is already changing how I approach things and why you might want to think about adopting this as well. If you liked what you heard, please subscribe in iTunes or leave a review for the show.</description>
      <itunes:subtitle>As you can imagine, life has been a bit busy around here since we made the big announcement about Campfire acquiring The Advance Guard. It is a big change and an awesome one and I finally get to share some thoughts with you about it. I also wanted to talk about hard work and the advice I gave a recent college graduate who was looking to land a job with a public relations firm. It was a simple answer, but the right one. I also talk about a great post from Derek Sivers on only saying &amp;#8220;Hell Yeah!&amp;#8221; that is already changing how I approach things and why you might want to think about adopting this as well. If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>As you can imagine, life has been a bit busy around here since we made the big announcement about Campfire acquiring The Advance Guard. It is a big change and an awesome one and I finally get to share some thoughts with you about it. I also wanted to talk about hard work and the advice I gave a recent college graduate who was looking to land a job with a public relations firm. It was a simple answer, but the right one. I also talk about a great post from Derek Sivers on only saying &amp;#8220;Hell Yeah!&amp;#8221; that is already changing how I approach things and why you might want to think about adopting this as well. If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
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      <pubDate>Wed, 09 Sep 2009 05:26:30 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/X1y8CNdHXSs/mtg-177841-09-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, radio, Talk Radio, Passion, Inspiration, public relations, business podcast, Advice, cc chapman, Careers, derek sivers, hard work, campfire, managing the gray, marketing podcast, Advance Guard</itunes:keywords>
    </item>
    <item>
      <title>You Are The Only One Standing in YOUR Way</title>
      <link>http://www.odeo.com/episodes/24964388-You-Are-The-Only-One-Standing-in-YOUR-Way</link>
      <description>This past weekend I attended Podcamp Boston 4 and had an absolute wonderful time. But, I left with one thing in my head that I had to share with the world and that is the fact that while some people might get in your way during your career, life or chasing dreams the only person that really holds you back is YOU. I wrote about this topic on Digital Dads and now had to cover it on Managing the Gray. Once you listen I would love to know your thoughts on it. If you liked what you heard, please subscribe in iTunes or leave a review for the show. Tags: pcb4, motivation, goals, dreams, podcast, cc chapman</description>
      <itunes:subtitle>This past weekend I attended Podcamp Boston 4 and had an absolute wonderful time. But, I left with one thing in my head that I had to share with the world and that is the fact that while some people might get in your way during your career, life or chasing dreams the only person that really holds you back is YOU. I wrote about this topic on Digital Dads and now had to cover it on Managing the Gray. Once you listen I would love to know your thoughts on it. If you liked what you heard, please subscribe in iTunes or leave a review for the show. Tags: pcb4, motivation, goals, dreams, podcast, cc chapman</itunes:subtitle>
      <itunes:summary>This past weekend I attended Podcamp Boston 4 and had an absolute wonderful time. But, I left with one thing in my head that I had to share with the world and that is the fact that while some people might get in your way during your career, life or chasing dreams the only person that really holds you back is YOU. I wrote about this topic on Digital Dads and now had to cover it on Managing the Gray. Once you listen I would love to know your thoughts on it. If you liked what you heard, please subscribe in iTunes or leave a review for the show. Tags: pcb4, motivation, goals, dreams, podcast, cc chapman</itunes:summary>
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      <pubDate>Fri, 14 Aug 2009 19:44:48 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/173018/mtg-173018-08-14-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Marc Warnke &#8211; Author of ONO: Options Not Obligations</title>
      <link>http://www.odeo.com/episodes/25091957-Marc-Warnke-%E2%80%93-Author-of-ONO-Options-Not-Obligations</link>
      <description>Several months ago, I had a friend tell me that he had a book that I had to read and a person I had to talk to. That was the first time I heard the phrase &amp;#8220;family first entrepreneur&amp;#8221; and it has stuck with me ever since. While I never had a phrase to describe it, that is how I&amp;#8217;ve always approached work. On today&amp;#8217;s show I have the pleasure of chatting with Marc Warnke, author of ONO: Options Not Obligations . It is a great book and one that while may not be the usual fare for the Managing the Gray audience, it is something I firmly believe in and wanted to give more exposure to. Marc was very kind and offered a 30% discount when you order the book using promo code CC. Links to find out more about the book and Marc: ONO Book Page Marc&amp;#8217;s Website Marc&amp;#8217;s Twitter If you liked what you heard, please subscribe in iTunes or leave a review for the show.</description>
      <itunes:subtitle>Several months ago, I had a friend tell me that he had a book that I had to read and a person I had to talk to. That was the first time I heard the phrase &amp;#8220;family first entrepreneur&amp;#8221; and it has stuck with me ever since. While I never had a phrase to describe it, that is how I&amp;#8217;ve always approached work. On today&amp;#8217;s show I have the pleasure of chatting with Marc Warnke, author of ONO: Options Not Obligations . It is a great book and one that while may not be the usual fare for the Managing the Gray audience, it is something I firmly believe in and wanted to give more exposure to. Marc was very kind and offered a 30% discount when you order the book using promo code CC. Links to find out more about the book and Marc: ONO Book Page Marc&amp;#8217;s Website Marc&amp;#8217;s Twitter If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>Several months ago, I had a friend tell me that he had a book that I had to read and a person I had to talk to. That was the first time I heard the phrase &amp;#8220;family first entrepreneur&amp;#8221; and it has stuck with me ever since. While I never had a phrase to describe it, that is how I&amp;#8217;ve always approached work. On today&amp;#8217;s show I have the pleasure of chatting with Marc Warnke, author of ONO: Options Not Obligations . It is a great book and one that while may not be the usual fare for the Managing the Gray audience, it is something I firmly believe in and wanted to give more exposure to. Marc was very kind and offered a 30% discount when you order the book using promo code CC. Links to find out more about the book and Marc: ONO Book Page Marc&amp;#8217;s Website Marc&amp;#8217;s Twitter If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
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      <pubDate>Tue, 14 Jul 2009 06:14:33 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/WmNR_tOeYA4/mtg-164886-07-14-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
    </item>
    <item>
      <title>Marc Warnke - Author of ONO: Options Not Obligations</title>
      <link>http://www.odeo.com/episodes/24799173-Marc-Warnke-Author-of-ONO-Options-Not-Obligations</link>
      <description>Several months ago, I had a friend tell me that he had a book that I had to read and a person I had to talk to. That was the first time I heard the phrase &amp;#8220;family first entrepreneur&amp;#8221; and it has stuck with me ever since. While I never had a phrase to describe it, that is how I&amp;#8217;ve always approached work. On today&amp;#8217;s show I have the pleasure of chatting with Marc Warnke, author of ONO: Options Not Obligations . It is a great book and one that while may not be the usual fare for the Managing the Gray audience, it is something I firmly believe in and wanted to give more exposure to. Marc was very kind and offered a 30% discount when you order the book using promo code CC. Links to find out more about the book and Marc: ONO Book Page Marc&amp;#8217;s Website Marc&amp;#8217;s Twitter If you liked what you heard, please subscribe in iTunes or leave a review for the show. Tags: author, interview, cc chapman, ono, marc warnke</description>
      <itunes:subtitle>Several months ago, I had a friend tell me that he had a book that I had to read and a person I had to talk to. That was the first time I heard the phrase &amp;#8220;family first entrepreneur&amp;#8221; and it has stuck with me ever since. While I never had a phrase to describe it, that is how I&amp;#8217;ve always approached work. On today&amp;#8217;s show I have the pleasure of chatting with Marc Warnke, author of ONO: Options Not Obligations . It is a great book and one that while may not be the usual fare for the Managing the Gray audience, it is something I firmly believe in and wanted to give more exposure to. Marc was very kind and offered a 30% discount when you order the book using promo code CC. Links to find out more about the book and Marc: ONO Book Page Marc&amp;#8217;s Website Marc&amp;#8217;s Twitter If you liked what you heard, please subscribe in iTunes or leave a review for the show. Tags: author, interview, cc chapman, ono, marc warnke</itunes:subtitle>
      <itunes:summary>Several months ago, I had a friend tell me that he had a book that I had to read and a person I had to talk to. That was the first time I heard the phrase &amp;#8220;family first entrepreneur&amp;#8221; and it has stuck with me ever since. While I never had a phrase to describe it, that is how I&amp;#8217;ve always approached work. On today&amp;#8217;s show I have the pleasure of chatting with Marc Warnke, author of ONO: Options Not Obligations . It is a great book and one that while may not be the usual fare for the Managing the Gray audience, it is something I firmly believe in and wanted to give more exposure to. Marc was very kind and offered a 30% discount when you order the book using promo code CC. Links to find out more about the book and Marc: ONO Book Page Marc&amp;#8217;s Website Marc&amp;#8217;s Twitter If you liked what you heard, please subscribe in iTunes or leave a review for the show. Tags: author, interview, cc chapman, ono, marc warnke</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-07-14,24799173</guid>
      <pubDate>Tue, 14 Jul 2009 06:14:33 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/WmNR_tOeYA4/mtg-164886-07-14-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, Books, interviews</itunes:keywords>
    </item>
    <item>
      <title>Chris Anderson Interview</title>
      <link>http://www.odeo.com/episodes/24737518-Chris-Anderson-Interview</link>
      <description>I was very psyched when the opportunity to interview Chris Anderson here on Managing the Gray came up. Special thanks to my friend Kevin Smokler for making the introduction. Photo by Joi Ito Chris and I got on the phone to chat as we were both getting ready for Father&amp;#8217;s Day weekend and I had a fun chatting with him about all the different things he has going on. Sure, he has the new book Free coming out on July 7th, but I wanted to talk about everything else he does as well. We got to talk about robots, the future of magazines and the publishing industry. Links mentioned on today&amp;#8217;s show include: BookTour.com The Long Tail Wired Magazine GeekDad DIY Drones If you liked what you heard, please subscribe in iTunes or leave a review for the show.</description>
      <itunes:subtitle>I was very psyched when the opportunity to interview Chris Anderson here on Managing the Gray came up. Special thanks to my friend Kevin Smokler for making the introduction. Photo by Joi Ito Chris and I got on the phone to chat as we were both getting ready for Father&amp;#8217;s Day weekend and I had a fun chatting with him about all the different things he has going on. Sure, he has the new book Free coming out on July 7th, but I wanted to talk about everything else he does as well. We got to talk about robots, the future of magazines and the publishing industry. Links mentioned on today&amp;#8217;s show include: BookTour.com The Long Tail Wired Magazine GeekDad DIY Drones If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:subtitle>
      <itunes:summary>I was very psyched when the opportunity to interview Chris Anderson here on Managing the Gray came up. Special thanks to my friend Kevin Smokler for making the introduction. Photo by Joi Ito Chris and I got on the phone to chat as we were both getting ready for Father&amp;#8217;s Day weekend and I had a fun chatting with him about all the different things he has going on. Sure, he has the new book Free coming out on July 7th, but I wanted to talk about everything else he does as well. We got to talk about robots, the future of magazines and the publishing industry. Links mentioned on today&amp;#8217;s show include: BookTour.com The Long Tail Wired Magazine GeekDad DIY Drones If you liked what you heard, please subscribe in iTunes or leave a review for the show.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-24,24737518</guid>
      <pubDate>Wed, 24 Jun 2009 11:06:32 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/161262/mtg-161262-06-24-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, Books, interviews, People, new media</itunes:keywords>
    </item>
    <item>
      <title>Moments</title>
      <link>http://www.odeo.com/episodes/24730767-Moments</link>
      <description>I&amp;#8217;ve been a big fan of Ze Frank since I first heard about it, but I honestly never thought he&amp;#8217;d directly inspire an episode of&#160; Managing the Gray. But, I watched a video of a presentation he gave and it really hit home for me. Today is really a straight from the brain to microphone type of episode. I had just finished being on national radio as an guest on the Doug Stephan show and that as well gave me the urge to put out a podcast. Links mentioned on today&amp;#8217;s show include: Ze Frank&amp;#8217;s Webstock 09 Presentation Webstock Ze Frank Doug Stephan Podcasters Across Borders TEDx Announcement If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: Sorry for the troubles, here is a MP3 version of this episode. Tags: moments, motivation, inspiration, conferences, presentations, radio, zefrank, webstock, doug stephan</description>
      <itunes:subtitle>I&amp;#8217;ve been a big fan of Ze Frank since I first heard about it, but I honestly never thought he&amp;#8217;d directly inspire an episode of&#160; Managing the Gray. But, I watched a video of a presentation he gave and it really hit home for me. Today is really a straight from the brain to microphone type of episode. I had just finished being on national radio as an guest on the Doug Stephan show and that as well gave me the urge to put out a podcast. Links mentioned on today&amp;#8217;s show include: Ze Frank&amp;#8217;s Webstock 09 Presentation Webstock Ze Frank Doug Stephan Podcasters Across Borders TEDx Announcement If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: Sorry for the troubles, here is a MP3 version of this episode. Tags: moments, motivation, inspiration, conferences, presentations, radio, zefrank, webstock, doug stephan</itunes:subtitle>
      <itunes:summary>I&amp;#8217;ve been a big fan of Ze Frank since I first heard about it, but I honestly never thought he&amp;#8217;d directly inspire an episode of&#160; Managing the Gray. But, I watched a video of a presentation he gave and it really hit home for me. Today is really a straight from the brain to microphone type of episode. I had just finished being on national radio as an guest on the Doug Stephan show and that as well gave me the urge to put out a podcast. Links mentioned on today&amp;#8217;s show include: Ze Frank&amp;#8217;s Webstock 09 Presentation Webstock Ze Frank Doug Stephan Podcasters Across Borders TEDx Announcement If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: Sorry for the troubles, here is a MP3 version of this episode. Tags: moments, motivation, inspiration, conferences, presentations, radio, zefrank, webstock, doug stephan</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-19,24730767</guid>
      <pubDate>Fri, 19 Jun 2009 06:14:26 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/160304/mtg-160304-06-19-2009.m4a"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Moments</title>
      <link>http://www.odeo.com/episodes/24737519-Moments</link>
      <description>I&amp;#8217;ve been a big fan of Ze Frank since I first heard about it, but I honestly never thought he&amp;#8217;d directly inspire an episode of&#160; Managing the Gray. But, I watched a video of a presentation he gave and it really hit home for me. Today is really a straight from the brain to microphone type of episode. I had just finished being on national radio as an guest on the Doug Stephan show and that as well gave me the urge to put out a podcast. Links mentioned on today&amp;#8217;s show include: Ze Frank&amp;#8217;s Webstock 09 Presentation Webstock Ze Frank Doug Stephan Podcasters Across Borders TEDx Announcement If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: Sorry for the troubles, here is a MP3 version of this episode. Tags: moments, motivation, inspiration, conferences, presentations, radio, zefrank, webstock, doug stephan</description>
      <itunes:subtitle>I&amp;#8217;ve been a big fan of Ze Frank since I first heard about it, but I honestly never thought he&amp;#8217;d directly inspire an episode of&#160; Managing the Gray. But, I watched a video of a presentation he gave and it really hit home for me. Today is really a straight from the brain to microphone type of episode. I had just finished being on national radio as an guest on the Doug Stephan show and that as well gave me the urge to put out a podcast. Links mentioned on today&amp;#8217;s show include: Ze Frank&amp;#8217;s Webstock 09 Presentation Webstock Ze Frank Doug Stephan Podcasters Across Borders TEDx Announcement If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: Sorry for the troubles, here is a MP3 version of this episode. Tags: moments, motivation, inspiration, conferences, presentations, radio, zefrank, webstock, doug stephan</itunes:subtitle>
      <itunes:summary>I&amp;#8217;ve been a big fan of Ze Frank since I first heard about it, but I honestly never thought he&amp;#8217;d directly inspire an episode of&#160; Managing the Gray. But, I watched a video of a presentation he gave and it really hit home for me. Today is really a straight from the brain to microphone type of episode. I had just finished being on national radio as an guest on the Doug Stephan show and that as well gave me the urge to put out a podcast. Links mentioned on today&amp;#8217;s show include: Ze Frank&amp;#8217;s Webstock 09 Presentation Webstock Ze Frank Doug Stephan Podcasters Across Borders TEDx Announcement If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: Sorry for the troubles, here is a MP3 version of this episode. Tags: moments, motivation, inspiration, conferences, presentations, radio, zefrank, webstock, doug stephan</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-19,24737519</guid>
      <pubDate>Fri, 19 Jun 2009 06:14:26 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/160304/mtg-160304-06-19-2009.m4a"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Death to the Term Mommy Blogger</title>
      <link>http://www.odeo.com/episodes/24720106-Death-to-the-Term-Mommy-Blogger</link>
      <description>Before someone reads that title and never listens to the episode the point of today&amp;#8217;s Managing the Gray is to say that there are a lot of people involved in parenting outside of people who fit into the typical little box of &amp;#8220;mommy bloggers.&amp;#8221; I think Dads are getting the short stick and I think that there are more women out there who are parents, but they create content in other areas. I don&amp;#8217;t see the term going away anytime soon but I wish the singular focus on it would! This might be the closest thing to a rant that you&amp;#8217;ll ever here on the show. *grin* Links mentioned on today&amp;#8217;s show include: DigitalDads Dad-O-Matic&#160; Savvy Auntie Alltop Moms This weekend is Father&amp;#8217;s Day and I hope that you take the time to give your Dad, husband or favorite dad an extra hug. Presents are fun, but at least for me, quality time is the best thing. If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing wha...</description>
      <itunes:subtitle>Before someone reads that title and never listens to the episode the point of today&amp;#8217;s Managing the Gray is to say that there are a lot of people involved in parenting outside of people who fit into the typical little box of &amp;#8220;mommy bloggers.&amp;#8221; I think Dads are getting the short stick and I think that there are more women out there who are parents, but they create content in other areas. I don&amp;#8217;t see the term going away anytime soon but I wish the singular focus on it would! This might be the closest thing to a rant that you&amp;#8217;ll ever here on the show. *grin* Links mentioned on today&amp;#8217;s show include: DigitalDads Dad-O-Matic&#160; Savvy Auntie Alltop Moms This weekend is Father&amp;#8217;s Day and I hope that you take the time to give your Dad, husband or favorite dad an extra hug. Presents are fun, but at least for me, quality time is the best thing. If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say.</itunes:subtitle>
      <itunes:summary>Before someone reads that title and never listens to the episode the point of today&amp;#8217;s Managing the Gray is to say that there are a lot of people involved in parenting outside of people who fit into the typical little box of &amp;#8220;mommy bloggers.&amp;#8221; I think Dads are getting the short stick and I think that there are more women out there who are parents, but they create content in other areas. I don&amp;#8217;t see the term going away anytime soon but I wish the singular focus on it would! This might be the closest thing to a rant that you&amp;#8217;ll ever here on the show. *grin* Links mentioned on today&amp;#8217;s show include: DigitalDads Dad-O-Matic&#160; Savvy Auntie Alltop Moms This weekend is Father&amp;#8217;s Day and I hope that you take the time to give your Dad, husband or favorite dad an extra hug. Presents are fun, but at least for me, quality time is the best thing. If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-17,24720106</guid>
      <pubDate>Wed, 17 Jun 2009 05:32:54 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/159932/mtg-159932-06-17-2009.m4a"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Death to the Term Mommy Blogger</title>
      <link>http://www.odeo.com/episodes/24737521-Death-to-the-Term-Mommy-Blogger</link>
      <description>Before someone reads that title and never listens to the episode the point of today&amp;#8217;s Managing the Gray is to say that there are a lot of people involved in parenting outside of people who fit into the typical little box of &amp;#8220;mommy bloggers.&amp;#8221; I think Dads are getting the short stick and I think that there are more women out there who are parents, but they create content in other areas. I don&amp;#8217;t see the term going away anytime soon but I wish the singular focus on it would! This might be the closest thing to a rant that you&amp;#8217;ll ever here on the show. *grin* Links mentioned on today&amp;#8217;s show include: DigitalDads Dad-O-Matic&#160; Savvy Auntie Alltop Moms This weekend is Father&amp;#8217;s Day and I hope that you take the time to give your Dad, husband or favorite dad an extra hug. Presents are fun, but at least for me, quality time is the best thing. If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing wha...</description>
      <itunes:subtitle>Before someone reads that title and never listens to the episode the point of today&amp;#8217;s Managing the Gray is to say that there are a lot of people involved in parenting outside of people who fit into the typical little box of &amp;#8220;mommy bloggers.&amp;#8221; I think Dads are getting the short stick and I think that there are more women out there who are parents, but they create content in other areas. I don&amp;#8217;t see the term going away anytime soon but I wish the singular focus on it would! This might be the closest thing to a rant that you&amp;#8217;ll ever here on the show. *grin* Links mentioned on today&amp;#8217;s show include: DigitalDads Dad-O-Matic&#160; Savvy Auntie Alltop Moms This weekend is Father&amp;#8217;s Day and I hope that you take the time to give your Dad, husband or favorite dad an extra hug. Presents are fun, but at least for me, quality time is the best thing. If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: By request, here is a MP3 version of this episode.</itunes:subtitle>
      <itunes:summary>Before someone reads that title and never listens to the episode the point of today&amp;#8217;s Managing the Gray is to say that there are a lot of people involved in parenting outside of people who fit into the typical little box of &amp;#8220;mommy bloggers.&amp;#8221; I think Dads are getting the short stick and I think that there are more women out there who are parents, but they create content in other areas. I don&amp;#8217;t see the term going away anytime soon but I wish the singular focus on it would! This might be the closest thing to a rant that you&amp;#8217;ll ever here on the show. *grin* Links mentioned on today&amp;#8217;s show include: DigitalDads Dad-O-Matic&#160; Savvy Auntie Alltop Moms This weekend is Father&amp;#8217;s Day and I hope that you take the time to give your Dad, husband or favorite dad an extra hug. Presents are fun, but at least for me, quality time is the best thing. If you liked what you heard, please subscribe in iTunes or leave a review for the show. We always love hearing what you have to say. Update: By request, here is a MP3 version of this episode.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-17,24737521</guid>
      <pubDate>Wed, 17 Jun 2009 05:32:54 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/159932/mtg-159932-06-17-2009.m4a"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Small Towns and Teaching What You Know</title>
      <link>http://www.odeo.com/episodes/24706491-Small-Towns-and-Teaching-What-You-Know</link>
      <description>I apologize for the silence around here while I get my software problems solved. It feels REALLY good to be back here on Managing the Gray. Topics on today&amp;#8217;s show include: My &amp;#8220;Social Media is a Small Town&amp;#8221; presentation Digital Content Newfront 2009 Current&amp;#8217;s VCAM (Viewer Created Ad Model) Ubercaster Eric Rice Media Hacks Thanks as always for listening to the show and we&amp;#8217;ll be back real soon with all new content. Hope you come back soon!</description>
      <itunes:subtitle>I apologize for the silence around here while I get my software problems solved. It feels REALLY good to be back here on Managing the Gray. Topics on today&amp;#8217;s show include: My &amp;#8220;Social Media is a Small Town&amp;#8221; presentation Digital Content Newfront 2009 Current&amp;#8217;s VCAM (Viewer Created Ad Model) Ubercaster Eric Rice Media Hacks Thanks as always for listening to the show and we&amp;#8217;ll be back real soon with all new content. Hope you come back soon!</itunes:subtitle>
      <itunes:summary>I apologize for the silence around here while I get my software problems solved. It feels REALLY good to be back here on Managing the Gray. Topics on today&amp;#8217;s show include: My &amp;#8220;Social Media is a Small Town&amp;#8221; presentation Digital Content Newfront 2009 Current&amp;#8217;s VCAM (Viewer Created Ad Model) Ubercaster Eric Rice Media Hacks Thanks as always for listening to the show and we&amp;#8217;ll be back real soon with all new content. Hope you come back soon!</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-09,24706491</guid>
      <pubDate>Tue, 09 Jun 2009 06:23:25 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/158856/mtg-158856-06-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Small Towns and Teaching What You Know</title>
      <link>http://www.odeo.com/episodes/24737522-Small-Towns-and-Teaching-What-You-Know</link>
      <description>I apologize for the silence around here while I get my software problems solved. It feels REALLY good to be back here on Managing the Gray. Topics on today&amp;#8217;s show include: My &amp;#8220;Social Media is a Small Town&amp;#8221; presentation Digital Content Newfront 2009 Current&amp;#8217;s VCAM (Viewer Created Ad Model) Ubercaster Eric Rice Media Hacks Thanks as always for listening to the show and we&amp;#8217;ll be back real soon with all new content. Hope you come back soon!</description>
      <itunes:subtitle>I apologize for the silence around here while I get my software problems solved. It feels REALLY good to be back here on Managing the Gray. Topics on today&amp;#8217;s show include: My &amp;#8220;Social Media is a Small Town&amp;#8221; presentation Digital Content Newfront 2009 Current&amp;#8217;s VCAM (Viewer Created Ad Model) Ubercaster Eric Rice Media Hacks Thanks as always for listening to the show and we&amp;#8217;ll be back real soon with all new content. Hope you come back soon!</itunes:subtitle>
      <itunes:summary>I apologize for the silence around here while I get my software problems solved. It feels REALLY good to be back here on Managing the Gray. Topics on today&amp;#8217;s show include: My &amp;#8220;Social Media is a Small Town&amp;#8221; presentation Digital Content Newfront 2009 Current&amp;#8217;s VCAM (Viewer Created Ad Model) Ubercaster Eric Rice Media Hacks Thanks as always for listening to the show and we&amp;#8217;ll be back real soon with all new content. Hope you come back soon!</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-06-09,24737522</guid>
      <pubDate>Tue, 09 Jun 2009 06:23:25 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="" url="http://m.podshow.com/media/1908/episodes/158856/mtg-158856-06-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Passion is Contagious</title>
      <link>http://www.odeo.com/episodes/24539952-Passion-is-Contagious</link>
      <description>I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn&amp;#8217;t be on hand to see the presentation so today I discuss them here. Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well. Passionate about Managing the Gray? Then I encourage you to leave a review in iTunes telling others. Tags: passion, business, storytelling, consumers, brands, social media, marketing</description>
      <itunes:subtitle>I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn&amp;#8217;t be on hand to see the presentation so today I discuss them here. Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well. Passionate about Managing the Gray? Then I encourage you to leave a review in iTunes telling others. Tags: passion, business, storytelling, consumers, brands, social media, marketing</itunes:subtitle>
      <itunes:summary>I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn&amp;#8217;t be on hand to see the presentation so today I discuss them here. Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well. Passionate about Managing the Gray? Then I encourage you to leave a review in iTunes telling others. Tags: passion, business, storytelling, consumers, brands, social media, marketing</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-05-05,24539952</guid>
      <pubDate>Tue, 05 May 2009 05:51:29 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/SAieGKre_6M/mtg-153112-05-05-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Passion is Contagious</title>
      <link>http://www.odeo.com/episodes/24671335-Passion-is-Contagious</link>
      <description>I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn&amp;#8217;t be on hand to see the presentation so today I discuss them here. Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well. Passionate about Managing the Gray? Then I encourage you to leave a review in iTunes telling others.</description>
      <itunes:subtitle>I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn&amp;#8217;t be on hand to see the presentation so today I discuss them here. Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well. Passionate about Managing the Gray? Then I encourage you to leave a review in iTunes telling others.</itunes:subtitle>
      <itunes:summary>I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn&amp;#8217;t be on hand to see the presentation so today I discuss them here. Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well. Passionate about Managing the Gray? Then I encourage you to leave a review in iTunes telling others.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-05-05,24671335</guid>
      <pubDate>Tue, 05 May 2009 05:51:29 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/managingthegray/~5/SAieGKre_6M/mtg-153112-05-05-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>New Rules of Marketing</title>
      <link>http://www.odeo.com/episodes/25378047-New-Rules-of-Marketing</link>
      <description>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules Ad Age laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore &amp;#8211; or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</description>
      <itunes:subtitle>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules Ad Age laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore &amp;#8211; or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</itunes:subtitle>
      <itunes:summary>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules Ad Age laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore &amp;#8211; or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-04-16,25378047</guid>
      <pubDate>Thu, 16 Apr 2009 05:54:13 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/gTfLggaN_hQ/mtg-151252-04-16-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>New Rules of Marketing</title>
      <link>http://www.odeo.com/episodes/24457025-New-Rules-of-Marketing</link>
      <description>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules they laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore - or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</description>
      <itunes:subtitle>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules they laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore - or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</itunes:subtitle>
      <itunes:summary>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules they laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore - or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-04-16,24457025</guid>
      <pubDate>Thu, 16 Apr 2009 04:54:13 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/151252/mtg-151252-04-16-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>New Rules of Marketing</title>
      <link>http://www.odeo.com/episodes/24671336-New-Rules-of-Marketing</link>
      <description>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules Ad Age laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore - or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</description>
      <itunes:subtitle>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules Ad Age laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore - or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</itunes:subtitle>
      <itunes:summary>Once again, Advertising Age gives me something to talk about on the show today. I think they have stepped up their writing or something because it is certainly getting bigger reactions from me lately. Today I focused on discussing their 5 New Rules for Marketing and what I thought about them. You can read the whole article right here. The rules Ad Age laid out were: Listening to consumers is more important than talking at them. You can&amp;#8217;t hide the corporations behind the brand anymore - or even fully separate the two. PR is a primary concern for every CMO and brand manager. Cause marketing isn&amp;#8217;t about philanthropy, it&amp;#8217;s about &amp;#8220;enlightened self-interest.&amp;#8221; Social media is not a strategy. I&amp;#8217;d love to hear what other rules you&amp;#8217;d add so please put them in the comments.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-04-16,24671336</guid>
      <pubDate>Thu, 16 Apr 2009 04:54:13 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/managingthegray/~5/gTfLggaN_hQ/mtg-151252-04-16-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Creating a Social Media Strategy</title>
      <link>http://www.odeo.com/episodes/24396996-Creating-a-Social-Media-Strategy</link>
      <description>Focusing in on how you and your company can build a social media strategy. The Advance Guard does this for a lot of clients and we've been getting a lot of questions about it lately so I wanted to share what I think are the basic steps that you need to go through or make sure your agency is going through in order to be successful. A special focus in on the human factor as well and a plug for an article my business partner wrote on 5 Tips for Optimizing Your Brands Facebook Presence. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>Focusing in on how you and your company can build a social media strategy. The Advance Guard does this for a lot of clients and we've been getting a lot of questions about it lately so I wanted to share what I think are the basic steps that you need to go through or make sure your agency is going through in order to be successful. A special focus in on the human factor as well and a plug for an article my business partner wrote on 5 Tips for Optimizing Your Brands Facebook Presence. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>Focusing in on how you and your company can build a social media strategy. The Advance Guard does this for a lot of clients and we've been getting a lot of questions about it lately so I wanted to share what I think are the basic steps that you need to go through or make sure your agency is going through in order to be successful. A special focus in on the human factor as well and a plug for an article my business partner wrote on 5 Tips for Optimizing Your Brands Facebook Presence. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-04-02,24396996</guid>
      <pubDate>Thu, 02 Apr 2009 05:02:53 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/149671/mtg-149671-04-02-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Break Through the Clutter</title>
      <link>http://www.odeo.com/episodes/24370188-Break-Through-the-Clutter</link>
      <description>C.C. Chapman of The Advance Guard realizes that there are more people out there talking then doing these days. How are you and and your brand going to break through all that to connect with the consumers you so desperately want? Discussion today focuses on connecting with your consumers and also a bit on the Facebook White Paper that they published recently. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>C.C. Chapman of The Advance Guard realizes that there are more people out there talking then doing these days. How are you and and your brand going to break through all that to connect with the consumers you so desperately want? Discussion today focuses on connecting with your consumers and also a bit on the Facebook White Paper that they published recently. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>C.C. Chapman of The Advance Guard realizes that there are more people out there talking then doing these days. How are you and and your brand going to break through all that to connect with the consumers you so desperately want? Discussion today focuses on connecting with your consumers and also a bit on the Facebook White Paper that they published recently. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-03-27,24370188</guid>
      <pubDate>Fri, 27 Mar 2009 04:25:23 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/qzKwOHz7C70/mtg-148905-03-27-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Thoughts from SXSW 2009</title>
      <link>http://www.odeo.com/episodes/24335698-Thoughts-from-SXSW-2009</link>
      <description>Recorded live in Austin at SXSW, C.C. Chapman shares his thoughts on what the conference is and isn't to him as well as some of the cool things he found while there. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>Recorded live in Austin at SXSW, C.C. Chapman shares his thoughts on what the conference is and isn't to him as well as some of the cool things he found while there. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>Recorded live in Austin at SXSW, C.C. Chapman shares his thoughts on what the conference is and isn't to him as well as some of the cool things he found while there. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-03-20,24335698</guid>
      <pubDate>Fri, 20 Mar 2009 10:54:48 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/MXTyMNtGZOE/mtg-148088-03-20-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Facebook Pages and Media Hacks</title>
      <link>http://www.odeo.com/episodes/24288412-Facebook-Pages-and-Media-Hacks</link>
      <description>I'm excited to tell everyone about the new white paper we released this week about Facebook Pages. If you want to see it in action check out The Advance Guard page and you can get a feel for what I'm talking about. Also, I encourage you to give a listen to Media Hacks and subscribe if you like what you hear. We are very excited about the show. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>I'm excited to tell everyone about the new white paper we released this week about Facebook Pages. If you want to see it in action check out The Advance Guard page and you can get a feel for what I'm talking about. Also, I encourage you to give a listen to Media Hacks and subscribe if you like what you hear. We are very excited about the show. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>I'm excited to tell everyone about the new white paper we released this week about Facebook Pages. If you want to see it in action check out The Advance Guard page and you can get a feel for what I'm talking about. Also, I encourage you to give a listen to Media Hacks and subscribe if you like what you hear. We are very excited about the show. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-03-11,24288412</guid>
      <pubDate>Wed, 11 Mar 2009 05:40:30 -0700</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/146520/mtg-146520-03-11-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Skittles and SXSW</title>
      <link>http://www.odeo.com/episodes/24242210-Skittles-and-SXSW</link>
      <description>C.C. Chapman shares his reactions to the conversation shift happening on Skittles.com and then shares his tips for surviving the SXSW conference coming up in a few weeks. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>C.C. Chapman shares his reactions to the conversation shift happening on Skittles.com and then shares his tips for surviving the SXSW conference coming up in a few weeks. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>C.C. Chapman shares his reactions to the conversation shift happening on Skittles.com and then shares his tips for surviving the SXSW conference coming up in a few weeks. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-03-03,24242210</guid>
      <pubDate>Tue, 03 Mar 2009 05:34:54 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/145593/mtg-145593-03-03-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Taking Everything Up a Notch</title>
      <link>http://www.odeo.com/episodes/25091958-Taking-Everything-Up-a-Notch</link>
      <description>Today I woke up and needed to record. Of course my computer didn&amp;#8217;t feel like cooperating with me so I just fired up iTalk and did it that way. First of the morning brain dump on a variety of topics for today&amp;#8217;s Managing the Gray. Topics and links discussed on today&amp;#8217;s show: The Advance Guard and our newly updated web site Social Media Jungle: Boston &amp;#8211; Use promo code ZUPIYYHS and get $50 off the registration fee Do You Know Clarence? Trust Agents now available for pre-order Kindle 2 The inspirational video from Zack Arias that got me going this weekend Another homework assignment for you If this is your first time and you enjoyed the show, you can subscribe through the feed or directly in iTunes.</description>
      <itunes:subtitle>Today I woke up and needed to record. Of course my computer didn&amp;#8217;t feel like cooperating with me so I just fired up iTalk and did it that way. First of the morning brain dump on a variety of topics for today&amp;#8217;s Managing the Gray. Topics and links discussed on today&amp;#8217;s show: The Advance Guard and our newly updated web site Social Media Jungle: Boston &amp;#8211; Use promo code ZUPIYYHS and get $50 off the registration fee Do You Know Clarence? Trust Agents now available for pre-order Kindle 2 The inspirational video from Zack Arias that got me going this weekend Another homework assignment for you If this is your first time and you enjoyed the show, you can subscribe through the feed or directly in iTunes.</itunes:subtitle>
      <itunes:summary>Today I woke up and needed to record. Of course my computer didn&amp;#8217;t feel like cooperating with me so I just fired up iTalk and did it that way. First of the morning brain dump on a variety of topics for today&amp;#8217;s Managing the Gray. Topics and links discussed on today&amp;#8217;s show: The Advance Guard and our newly updated web site Social Media Jungle: Boston &amp;#8211; Use promo code ZUPIYYHS and get $50 off the registration fee Do You Know Clarence? Trust Agents now available for pre-order Kindle 2 The inspirational video from Zack Arias that got me going this weekend Another homework assignment for you If this is your first time and you enjoyed the show, you can subscribe through the feed or directly in iTunes.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-02-23,25091958</guid>
      <pubDate>Mon, 23 Feb 2009 06:16:19 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/zCWjMKK-P1A/mtg-144601-02-23-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
    </item>
    <item>
      <title>Taking Everything Up a Notch</title>
      <link>http://www.odeo.com/episodes/24160623-Taking-Everything-Up-a-Notch</link>
      <description>Today C.C. Chapman discusses how he keeps seeing the same presentations over and over and is looking for the next level of how-to from everyone. Other topics discussed include the newly launched The Advance Guard site, the Kindle 2 and the upcoming Social Media Jungle: Boston event. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>Today C.C. Chapman discusses how he keeps seeing the same presentations over and over and is looking for the next level of how-to from everyone. Other topics discussed include the newly launched The Advance Guard site, the Kindle 2 and the upcoming Social Media Jungle: Boston event. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>Today C.C. Chapman discusses how he keeps seeing the same presentations over and over and is looking for the next level of how-to from everyone. Other topics discussed include the newly launched The Advance Guard site, the Kindle 2 and the upcoming Social Media Jungle: Boston event. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-02-23,24160623</guid>
      <pubDate>Mon, 23 Feb 2009 05:55:53 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/144601/mtg-144601-02-23-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>World Wide Rave &#8211; An Interview With David Meerman Scott</title>
      <link>http://www.odeo.com/episodes/25091959-World-Wide-Rave-%E2%80%93-An-Interview-With-David-Meerman-Scott</link>
      <description>I first met David Meerman Scott when he interviewed me for his book The New Rules of Marketing &amp;amp; PR . Since then we have stayed in touch and crossed paths more then once at conferences we were both speaking at. He&amp;#8217;s a very smart and laid back guy and I think that is why we hit it off so well. When I got a chance to read his newest book World Wide Rave , I couldn&amp;#8217;t wait to sit down and discuss it with him and that is today&amp;#8217;s Managing the Gray. The book doesn&amp;#8217;t come out for another month, but until then you can visit the World Wide Rave web site and get the latest information. He&amp;#8217;s got some fun stuff planned for the book release and I&amp;#8217;m looking forward to seeing how people react to it. You might want to think about following David on Twitter for the latest information. As I talk about on the show, I recorded this with the Griffin iTalk application and I&amp;#8217;m in love with this iPhone application. I can&amp;#8217;t recommend it enough. If you like ...</description>
      <itunes:subtitle>I first met David Meerman Scott when he interviewed me for his book The New Rules of Marketing &amp;amp; PR . Since then we have stayed in touch and crossed paths more then once at conferences we were both speaking at. He&amp;#8217;s a very smart and laid back guy and I think that is why we hit it off so well. When I got a chance to read his newest book World Wide Rave , I couldn&amp;#8217;t wait to sit down and discuss it with him and that is today&amp;#8217;s Managing the Gray. The book doesn&amp;#8217;t come out for another month, but until then you can visit the World Wide Rave web site and get the latest information. He&amp;#8217;s got some fun stuff planned for the book release and I&amp;#8217;m looking forward to seeing how people react to it. You might want to think about following David on Twitter for the latest information. As I talk about on the show, I recorded this with the Griffin iTalk application and I&amp;#8217;m in love with this iPhone application. I can&amp;#8217;t recommend it enough. If you like what you hear today why not consider subscribing through the feed or directly in iTunes. You can find out more about me the host C.C. Chapman or my company The Advance Guard as well.</itunes:subtitle>
      <itunes:summary>I first met David Meerman Scott when he interviewed me for his book The New Rules of Marketing &amp;amp; PR . Since then we have stayed in touch and crossed paths more then once at conferences we were both speaking at. He&amp;#8217;s a very smart and laid back guy and I think that is why we hit it off so well. When I got a chance to read his newest book World Wide Rave , I couldn&amp;#8217;t wait to sit down and discuss it with him and that is today&amp;#8217;s Managing the Gray. The book doesn&amp;#8217;t come out for another month, but until then you can visit the World Wide Rave web site and get the latest information. He&amp;#8217;s got some fun stuff planned for the book release and I&amp;#8217;m looking forward to seeing how people react to it. You might want to think about following David on Twitter for the latest information. As I talk about on the show, I recorded this with the Griffin iTalk application and I&amp;#8217;m in love with this iPhone application. I can&amp;#8217;t recommend it enough. If you like what you hear today why not consider subscribing through the feed or directly in iTunes. You can find out more about me the host C.C. Chapman or my company The Advance Guard as well.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-02-09,25091959</guid>
      <pubDate>Mon, 09 Feb 2009 07:17:24 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/o05b5RAExHo/mtg-142904-02-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
    </item>
    <item>
      <title>David Meerman Scott Interview</title>
      <link>http://www.odeo.com/episodes/24061737-David-Meerman-Scott-Interview</link>
      <description>C.C. Chapman sit down with best selling author David Meerman Scott to discuss his forthcoming book World Wide Rave. Full show notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>C.C. Chapman sit down with best selling author David Meerman Scott to discuss his forthcoming book World Wide Rave. Full show notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>C.C. Chapman sit down with best selling author David Meerman Scott to discuss his forthcoming book World Wide Rave. Full show notes at http://www.managingthegray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-02-09,24061737</guid>
      <pubDate>Mon, 09 Feb 2009 07:04:16 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/142904/mtg-142904-02-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Superbowl Ads &amp;amp; Updates on Everything</title>
      <link>http://www.odeo.com/episodes/24020096-Superbowl-Ads-amp-Updates-on-Everything</link>
      <description>I wanted to update everyone on things going on in my life right now and to also share some thoughts on the advertising in this years Super Bowl. Full show notes at http://www.managingthgray.com &#160;</description>
      <itunes:subtitle>I wanted to update everyone on things going on in my life right now and to also share some thoughts on the advertising in this years Super Bowl. Full show notes at http://www.managingthgray.com &#160;</itunes:subtitle>
      <itunes:summary>I wanted to update everyone on things going on in my life right now and to also share some thoughts on the advertising in this years Super Bowl. Full show notes at http://www.managingthgray.com &#160;</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-02-02,24020096</guid>
      <pubDate>Mon, 02 Feb 2009 10:10:57 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/142048/mtg-142048-02-02-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Interview with Evernote CEO Phil Libin</title>
      <link>http://www.odeo.com/episodes/23852167-Interview-with-Evernote-CEO-Phil-Libin</link>
      <description>I&amp;#8217;m a big fan of any tool that helps me be more productive without getting in the way of living my life. Ever since I discovered Evernote a few months back I&amp;#8217;ve been hooked. It works as my virtual moleskine and allows me to quickly get at things I want to remember from any device (web, computer, iPhone) that I need to. So when I got an e-mail from the PR Company that handles public relations for Evernote asking if I&amp;#8217;d like to interview their CEO Phil Libin I couldn&amp;#8217;t say no. Kudos to them for paying attention to the conversation happening online. They saw me twittering about Evernote and did some research and found I had this podcast Managing the Gray. Way to many companies are missing perfectly good opportunities to work with their fans online and I&amp;#8217;m happy to see not all are missing the boat. We talk about the forthcoming collaboration features and how they expect to more then double their user base in 2009. I&amp;#8217;m extremely excited for the next re...</description>
      <itunes:subtitle>I&amp;#8217;m a big fan of any tool that helps me be more productive without getting in the way of living my life. Ever since I discovered Evernote a few months back I&amp;#8217;ve been hooked. It works as my virtual moleskine and allows me to quickly get at things I want to remember from any device (web, computer, iPhone) that I need to. So when I got an e-mail from the PR Company that handles public relations for Evernote asking if I&amp;#8217;d like to interview their CEO Phil Libin I couldn&amp;#8217;t say no. Kudos to them for paying attention to the conversation happening online. They saw me twittering about Evernote and did some research and found I had this podcast Managing the Gray. Way to many companies are missing perfectly good opportunities to work with their fans online and I&amp;#8217;m happy to see not all are missing the boat. We talk about the forthcoming collaboration features and how they expect to more then double their user base in 2009. I&amp;#8217;m extremely excited for the next release and it can&amp;#8217;t come out soon enough for me personally. If this is your first time listening, please consider subscribing through the feed or directly in iTunes. I hope you enjoy the show.</itunes:subtitle>
      <itunes:summary>I&amp;#8217;m a big fan of any tool that helps me be more productive without getting in the way of living my life. Ever since I discovered Evernote a few months back I&amp;#8217;ve been hooked. It works as my virtual moleskine and allows me to quickly get at things I want to remember from any device (web, computer, iPhone) that I need to. So when I got an e-mail from the PR Company that handles public relations for Evernote asking if I&amp;#8217;d like to interview their CEO Phil Libin I couldn&amp;#8217;t say no. Kudos to them for paying attention to the conversation happening online. They saw me twittering about Evernote and did some research and found I had this podcast Managing the Gray. Way to many companies are missing perfectly good opportunities to work with their fans online and I&amp;#8217;m happy to see not all are missing the boat. We talk about the forthcoming collaboration features and how they expect to more then double their user base in 2009. I&amp;#8217;m extremely excited for the next release and it can&amp;#8217;t come out soon enough for me personally. If this is your first time listening, please consider subscribing through the feed or directly in iTunes. I hope you enjoy the show.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-01-09,23852167</guid>
      <pubDate>Fri, 09 Jan 2009 05:58:25 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/138894/mtg-138894-01-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast, interviews</itunes:keywords>
    </item>
    <item>
      <title>Phil Libin, CEO of Evernote Interview</title>
      <link>http://www.odeo.com/episodes/23972728-Phil-Libin-CEO-of-Evernote-Interview</link>
      <description>I've been a big fan of Evernote since I discovered it late last year and their PR company saw me twittering about them and asked if I would be interested in an interview. How could I say no? CEO Phil Libin and C.C. Chapman chat about the future of Evernote and how they approached spending marketing dollars to get the word out. Full show notes at http://www.managingthegray.com 24:00 Cal - Managing the Gray</description>
      <itunes:subtitle>I've been a big fan of Evernote since I discovered it late last year and their PR company saw me twittering about them and asked if I would be interested in an interview. How could I say no? CEO Phil Libin and C.C. Chapman chat about the future of Evernote and how they approached spending marketing dollars to get the word out. Full show notes at http://www.managingthegray.com 24:00 Cal - Managing the Gray</itunes:subtitle>
      <itunes:summary>I've been a big fan of Evernote since I discovered it late last year and their PR company saw me twittering about them and asked if I would be interested in an interview. How could I say no? CEO Phil Libin and C.C. Chapman chat about the future of Evernote and how they approached spending marketing dollars to get the word out. Full show notes at http://www.managingthegray.com 24:00 Cal - Managing the Gray</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2009-01-09,23972728</guid>
      <pubDate>Fri, 09 Jan 2009 05:34:46 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/ydmk1E4-iEQ/mtg-138894-01-09-2009.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Heading Into 2009</title>
      <link>http://www.odeo.com/episodes/23800333-Heading-Into-2009</link>
      <description>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all y...</description>
      <itunes:subtitle>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all your support this year. You&amp;#8217;ve helped make 2008 quite a good year for me and I can&amp;#8217;t say thank you enough. Talk to you in 2009!</itunes:subtitle>
      <itunes:summary>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all your support this year. You&amp;#8217;ve helped make 2008 quite a good year for me and I can&amp;#8217;t say thank you enough. Talk to you in 2009!</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-23,23800333</guid>
      <pubDate>Tue, 23 Dec 2008 07:19:19 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/137330/mtg-137330-12-23-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Heading Into 2009</title>
      <link>http://www.odeo.com/episodes/23907177-Heading-Into-2009</link>
      <description>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all y...</description>
      <itunes:subtitle>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all your support this year. You&amp;#8217;ve helped make 2008 quite a good year for me and I can&amp;#8217;t say thank you enough. Talk to you in 2009!</itunes:subtitle>
      <itunes:summary>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all your support this year. You&amp;#8217;ve helped make 2008 quite a good year for me and I can&amp;#8217;t say thank you enough. Talk to you in 2009!</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-23,23907177</guid>
      <pubDate>Tue, 23 Dec 2008 07:19:19 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/bha8StcNZuM/mtg-137330-12-23-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Heading Into 2009</title>
      <link>http://www.odeo.com/episodes/24671339-Heading-Into-2009</link>
      <description>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all y...</description>
      <itunes:subtitle>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all your support this year. You&amp;#8217;ve helped make 2008 quite a good year for me and I can&amp;#8217;t say thank you enough. Talk to you in 2009!</itunes:subtitle>
      <itunes:summary>The snow has fallen here in New England (as you can see in my front yard below) and Christmas is just around the corner. That means that 2009 is not that far away so today&amp;#8217;s Managing the Gray focuses on a few core things you should be doing in the last days of 2008 to make sure that 2009 is a great one for you and your business. This episode features a call in from Keith Burtis of Magic Woodworks talking about his new job with Best Buy Remix. I&amp;#8217;m very proud of him and asked him to give a call in to tell all the other listeners about the new job. If you want to see the snow videos I talked about on the show they can both be found on the newly launched One Guy&amp;#8217;s Thoughts. Finally, if you haven&amp;#8217;t seen it yet, the Social Media Expert Question video can also be watched. I&amp;#8217;d love your feedback on it. Oh, and if you have a moment it seems that this show has been nominated for some recognition. You can vote for it here if you are interested. Thank you for all your support this year. You&amp;#8217;ve helped make 2008 quite a good year for me and I can&amp;#8217;t say thank you enough. Talk to you in 2009!</itunes:summary>
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      <pubDate>Tue, 23 Dec 2008 07:19:19 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/managingthegray/~5/bha8StcNZuM/mtg-137330-12-23-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>As We Approach the End of 2008</title>
      <link>http://www.odeo.com/episodes/23972729-As-We-Approach-the-End-of-2008</link>
      <description>As the end of the year approaches I wanted to stop and give you something to focus on to make 2009 a successful year for you. I also have a special call in from Keith Burtis from http://www.magicwoodworks.com who just took on a new job with Best Buy Remix and he calls in to talk about it. Have a happy holidays and talk to you in 2009. Full show notes and transcripts at http://www.managingthegray.com</description>
      <itunes:subtitle>As the end of the year approaches I wanted to stop and give you something to focus on to make 2009 a successful year for you. I also have a special call in from Keith Burtis from http://www.magicwoodworks.com who just took on a new job with Best Buy Remix and he calls in to talk about it. Have a happy holidays and talk to you in 2009. Full show notes and transcripts at http://www.managingthegray.com</itunes:subtitle>
      <itunes:summary>As the end of the year approaches I wanted to stop and give you something to focus on to make 2009 a successful year for you. I also have a special call in from Keith Burtis from http://www.magicwoodworks.com who just took on a new job with Best Buy Remix and he calls in to talk about it. Have a happy holidays and talk to you in 2009. Full show notes and transcripts at http://www.managingthegray.com</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-23,23972729</guid>
      <pubDate>Tue, 23 Dec 2008 05:41:12 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/bha8StcNZuM/mtg-137330-12-23-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Social Media is Like Water</title>
      <link>http://www.odeo.com/episodes/23907178-Social-Media-is-Like-Water</link>
      <description>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into an...</description>
      <itunes:subtitle>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into and try to make sure there are not major rocks or sticks that you are going to hit your head on. Sometimes going in feet first makes a lot more sense then head first. Water by itself can be boring after you have drank it a few times. What can you add to it that makes it more fun and refreshing? Water is best when added to other things. Water is made into beer. When you first walk into a pool or the ocean it is cold and scary, but the longer you spend in it you get more comfortable. Am I crazy to say that social media is like water? I REALLY want your input and thoughts on this. I&amp;#8217;m already putting together the presentation in my head. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:subtitle>
      <itunes:summary>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into and try to make sure there are not major rocks or sticks that you are going to hit your head on. Sometimes going in feet first makes a lot more sense then head first. Water by itself can be boring after you have drank it a few times. What can you add to it that makes it more fun and refreshing? Water is best when added to other things. Water is made into beer. When you first walk into a pool or the ocean it is cold and scary, but the longer you spend in it you get more comfortable. Am I crazy to say that social media is like water? I REALLY want your input and thoughts on this. I&amp;#8217;m already putting together the presentation in my head. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-06,23907178</guid>
      <pubDate>Sat, 06 Dec 2008 07:11:32 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/135436/mtg-135436-12-06-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Social Media is Like Water</title>
      <link>http://www.odeo.com/episodes/24671340-Social-Media-is-Like-Water</link>
      <description>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into an...</description>
      <itunes:subtitle>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into and try to make sure there are not major rocks or sticks that you are going to hit your head on. Sometimes going in feet first makes a lot more sense then head first. Water by itself can be boring after you have drank it a few times. What can you add to it that makes it more fun and refreshing? Water is best when added to other things. Water is made into beer. When you first walk into a pool or the ocean it is cold and scary, but the longer you spend in it you get more comfortable. Am I crazy to say that social media is like water? I REALLY want your input and thoughts on this. I&amp;#8217;m already putting together the presentation in my head. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:subtitle>
      <itunes:summary>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into and try to make sure there are not major rocks or sticks that you are going to hit your head on. Sometimes going in feet first makes a lot more sense then head first. Water by itself can be boring after you have drank it a few times. What can you add to it that makes it more fun and refreshing? Water is best when added to other things. Water is made into beer. When you first walk into a pool or the ocean it is cold and scary, but the longer you spend in it you get more comfortable. Am I crazy to say that social media is like water? I REALLY want your input and thoughts on this. I&amp;#8217;m already putting together the presentation in my head. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-06,24671340</guid>
      <pubDate>Sat, 06 Dec 2008 07:11:32 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/managingthegray/~5/hBf2hdXE-qk/mtg-135436-12-06-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Social Media is Like Water</title>
      <link>http://www.odeo.com/episodes/23715066-Social-Media-is-Like-Water</link>
      <description>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into an...</description>
      <itunes:subtitle>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into and try to make sure there are not major rocks or sticks that you are going to hit your head on. Sometimes going in feet first makes a lot more sense then head first. Water by itself can be boring after you have drank it a few times. What can you add to it that makes it more fun and refreshing? Water is best when added to other things. Water is made into beer. When you first walk into a pool or the ocean it is cold and scary, but the longer you spend in it you get more comfortable. Am I crazy to say that social media is like water? I REALLY want your input and thoughts on this. I&amp;#8217;m already putting together the presentation in my head. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:subtitle>
      <itunes:summary>I haven&amp;#8217;t recorded a carcast in a long time and to get technical this would be a truckcast. I don&amp;#8217;t think I&amp;#8217;ve ever done one for Managing the Gray. I&amp;#8217;ve been using the iTalk iPhone application and working through some problems with it that now appear to be fixed and I love that I can record anywhere I am. I had this idea about social media being like water. It all came about from me telling someone that too many companies are diving into the shallow end of the pool without thinking about hitting the bottom. As I drove to a meeting that idea kept bubbling and bouncing and I wanted to capture my thoughts and figured why not share them with you. You&amp;#8217;ll hear me call this live brainstorming and that is exactly what it is. It is far from a fully baked idea and I&amp;#8217;d love your input on it. Some of my thoughts included: Don&amp;#8217;t be afraid to dive into the deep end of the pool. Sometimes it makes more sense. Always look at the water you are diving into and try to make sure there are not major rocks or sticks that you are going to hit your head on. Sometimes going in feet first makes a lot more sense then head first. Water by itself can be boring after you have drank it a few times. What can you add to it that makes it more fun and refreshing? Water is best when added to other things. Water is made into beer. When you first walk into a pool or the ocean it is cold and scary, but the longer you spend in it you get more comfortable. Am I crazy to say that social media is like water? I REALLY want your input and thoughts on this. I&amp;#8217;m already putting together the presentation in my head. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-06,23715066</guid>
      <pubDate>Sat, 06 Dec 2008 07:11:32 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feeds.feedburner.com/~r/ManagingTheGray/~5/476701324/mtg-135436-12-06-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Social Media is Like Water</title>
      <link>http://www.odeo.com/episodes/23972730-Social-Media-is-Like-Water</link>
      <description>Not a fully baked idea, but I got thinking that Social Media is an aweful lot like water and the more I thought about it the more it expanded. This show was recorded in my truck on the iTalk iPhone application just so I could get my thoughts out and not lose them. Live brainstorming if you will. I would love to hear your thoughts, reactions and inputs on http://www.managingthegray.com</description>
      <itunes:subtitle>Not a fully baked idea, but I got thinking that Social Media is an aweful lot like water and the more I thought about it the more it expanded. This show was recorded in my truck on the iTalk iPhone application just so I could get my thoughts out and not lose them. Live brainstorming if you will. I would love to hear your thoughts, reactions and inputs on http://www.managingthegray.com</itunes:subtitle>
      <itunes:summary>Not a fully baked idea, but I got thinking that Social Media is an aweful lot like water and the more I thought about it the more it expanded. This show was recorded in my truck on the iTalk iPhone application just so I could get my thoughts out and not lose them. Live brainstorming if you will. I would love to hear your thoughts, reactions and inputs on http://www.managingthegray.com</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-12-06,23972730</guid>
      <pubDate>Sat, 06 Dec 2008 06:58:46 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/hBf2hdXE-qk/mtg-135436-12-06-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>The Secret of Social Media Success</title>
      <link>http://www.odeo.com/episodes/23907179-The-Secret-of-Social-Media-Success</link>
      <description>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. De...</description>
      <itunes:subtitle>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. Deal with them and move on. Build a community and constantly feed them so they don&amp;#8217;t burn out. When you reach the goal celebrate and make sure the community takes part in the party. Set a new goal and start over. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:subtitle>
      <itunes:summary>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. Deal with them and move on. Build a community and constantly feed them so they don&amp;#8217;t burn out. When you reach the goal celebrate and make sure the community takes part in the party. Set a new goal and start over. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-11-21,23907179</guid>
      <pubDate>Fri, 21 Nov 2008 06:10:17 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/133652/mtg-133652-11-21-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>The Secret of Social Media Success</title>
      <link>http://www.odeo.com/episodes/24671341-The-Secret-of-Social-Media-Success</link>
      <description>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. De...</description>
      <itunes:subtitle>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. Deal with them and move on. Build a community and constantly feed them so they don&amp;#8217;t burn out. When you reach the goal celebrate and make sure the community takes part in the party. Set a new goal and start over. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:subtitle>
      <itunes:summary>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. Deal with them and move on. Build a community and constantly feed them so they don&amp;#8217;t burn out. When you reach the goal celebrate and make sure the community takes part in the party. Set a new goal and start over. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-11-21,24671341</guid>
      <pubDate>Fri, 21 Nov 2008 06:10:17 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/managingthegray/~5/kUJlwHxYpbU/mtg-133652-11-21-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>The Secret of Social Media Success</title>
      <link>http://www.odeo.com/episodes/23652755-The-Secret-of-Social-Media-Success</link>
      <description>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. De...</description>
      <itunes:subtitle>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. Deal with them and move on. Build a community and constantly feed them so they don&amp;#8217;t burn out. When you reach the goal celebrate and make sure the community takes part in the party. Set a new goal and start over. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:subtitle>
      <itunes:summary>You want to know what the secret to social media success is? I give it on the show, but I&amp;#8217;ll tell you here too. It is a simple one, that there is NO silver bullet for success. No big secret right? But, you&amp;#8217;d be amazed at how many people and companies do think it will magically solve all their problems. Managing the Gray is here to tell you otherwise. Today&amp;#8217;s episode was inspired by an article in the latest Rolling Stone that talks about how Obama&amp;#8217;s campaign was run and how he became President. One sentence in it set me off and got me thinking about the keys to running a successful campaign today. I talk about this much more on show, but the basic outline for success in your marketing campaigns in my mind is: Clearly define a measurable goal Develop a strategy to reach that goal Set up a team that is dedicated to the strategy and then empower them to work towards the goal. Trust them! As setbacks arise, don&amp;#8217;t let them take away your focus on the goal. Deal with them and move on. Build a community and constantly feed them so they don&amp;#8217;t burn out. When you reach the goal celebrate and make sure the community takes part in the party. Set a new goal and start over. Thank you for the continued support and if you have a moment leave an iTunes review . There have been some new listeners around these parts lately and I love hearing from you. Drop me an e-mail anytime.</itunes:summary>
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      <pubDate>Fri, 21 Nov 2008 06:10:17 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>The Secret to Social Media Success</title>
      <link>http://www.odeo.com/episodes/23972731-The-Secret-to-Social-Media-Success</link>
      <description>Discussing the secrets to social media success in your marketing campaigns and what we can learn from the Obama campaign. Full notes at http://www.managingthegray.com &#160;</description>
      <itunes:subtitle>Discussing the secrets to social media success in your marketing campaigns and what we can learn from the Obama campaign. Full notes at http://www.managingthegray.com &#160;</itunes:subtitle>
      <itunes:summary>Discussing the secrets to social media success in your marketing campaigns and what we can learn from the Obama campaign. Full notes at http://www.managingthegray.com &#160;</itunes:summary>
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      <pubDate>Fri, 21 Nov 2008 05:50:10 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
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    <item>
      <title>Is Social Media In YOUR Company&#8217;s DNA?</title>
      <link>http://www.odeo.com/episodes/23614464-Is-Social-Media-In-YOUR-Company%E2%80%99s-DNA</link>
      <description>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency Tags: social media, dna, garyvee, gary vaynerchuk, roi, aoc2</description>
      <itunes:subtitle>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency Tags: social media, dna, garyvee, gary vaynerchuk, roi, aoc2</itunes:subtitle>
      <itunes:summary>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency Tags: social media, dna, garyvee, gary vaynerchuk, roi, aoc2</itunes:summary>
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      <pubDate>Thu, 13 Nov 2008 05:51:44 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feeds.feedburner.com/~r/ManagingTheGray/~5/451846738/mtg-132589-11-13-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Is Social Media In YOUR Company&#8217;s DNA?</title>
      <link>http://www.odeo.com/episodes/23907180-Is-Social-Media-In-YOUR-Company%E2%80%99s-DNA</link>
      <description>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency</description>
      <itunes:subtitle>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency</itunes:subtitle>
      <itunes:summary>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency</itunes:summary>
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      <pubDate>Thu, 13 Nov 2008 05:51:44 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/132589/mtg-132589-11-13-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>Is Social Media In YOUR Company&#8217;s DNA?</title>
      <link>http://www.odeo.com/episodes/24671342-Is-Social-Media-In-YOUR-Company%E2%80%99s-DNA</link>
      <description>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency</description>
      <itunes:subtitle>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency</itunes:subtitle>
      <itunes:summary>I had no plans to record today until I saw someone twitter about this new video from Gary Vaynerchuk about yelling vs. whispering.It is his usual loud, energetic self and that is what I loved about it, but what made me want to record was his comment about &amp;#8220;respecting your DNA&amp;#8221; and that one little line kicked off today&amp;#8217;s&#160;Managing the Gray . Topics Discussed: Is it in a company&amp;#8217;s DNA to embrace social media and emerging technologies? Why ROI is critical, but so is caring about your customers. My thoughts so far on Age of Conversation 2 and Tactical Transparency</itunes:summary>
      <guid isPermaLink="false">tag:odeo.com,2008-11-13,24671342</guid>
      <pubDate>Thu, 13 Nov 2008 05:51:44 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://m.podshow.com/media/1908/episodes/132589/mtg-132589-11-13-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
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    <item>
      <title>Is It In Your DNA?</title>
      <link>http://www.odeo.com/episodes/23972732-Is-It-In-Your-DNA</link>
      <description>Inspired by a post from Gary Vaynerchuk I had to record today and share my thoughts on companies DNA and if they were ready for social media or not.I also discuss the importance of ROI to any campaign you do. For more details and more reading and listening head to http://www.managingthegray.com</description>
      <itunes:subtitle>Inspired by a post from Gary Vaynerchuk I had to record today and share my thoughts on companies DNA and if they were ready for social media or not.I also discuss the importance of ROI to any campaign you do. For more details and more reading and listening head to http://www.managingthegray.com</itunes:subtitle>
      <itunes:summary>Inspired by a post from Gary Vaynerchuk I had to record today and share my thoughts on companies DNA and if they were ready for social media or not.I also discuss the importance of ROI to any campaign you do. For more details and more reading and listening head to http://www.managingthegray.com</itunes:summary>
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      <pubDate>Thu, 13 Nov 2008 05:39:19 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <enclosure type="audio/mpeg" url="http://feedproxy.google.com/~r/ManagingTheGray/~5/W6zXX-S45kc/mtg-132589-11-13-2008.mp3"/>
      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>podcast</itunes:keywords>
    </item>
    <item>
      <title>The Novel Adventures</title>
      <link>http://www.odeo.com/episodes/23907181-The-Novel-Adventures</link>
      <description>A friend of mine told me about The Novel Adventures this morning. It is a branded entertainment series being produced by CBS and sponsored by Saturn. Here is the first episode: Watch CBS Videos Online While the jury is still out on how they are going to leverage the social media space, they do have a Facebook Fan Page and a Twitter account set up. So they are taking steps in the right direction. But, will they actively work with the community and make this more then a simple video series? That is what I&amp;#8217;m curious to find out. I do love that Saturn is worked into the story line as the main characters husband runs a dealership and of course she drives one in the episode. They get the plug in for the new Hybrid (which I didn&amp;#8217;t know about till I watched this and now it is on my personal radar) without making it an annoying product placement. The playful and flirty nature of it is one that is also smart. Obviously they are going after the mom market with this series and keepi...</description>
      <itunes:subtitle>A friend of mine told me about The Novel Adventures this morning. It is a branded entertainment series being produced by CBS and sponsored by Saturn. Here is the first episode: Watch CBS Videos Online While the jury is still out on how they are going to leverage the social media space, they do have a Facebook Fan Page and a Twitter account set up. So they are taking steps in the right direction. But, will they actively work with the community and make this more then a simple video series? That is what I&amp;#8217;m curious to find out. I do love that Saturn is worked into the story line as the main characters husband runs a dealership and of course she drives one in the episode. They get the plug in for the new Hybrid (which I didn&amp;#8217;t know about till I watched this and now it is on my personal radar) without making it an annoying product placement. The playful and flirty nature of it is one that is also smart. Obviously they are going after the mom market with this series and keeping it a nice mix of types of moms as well. I&amp;#8217;m curious to see where it goes, but so far it got my attention and has me watching for more. Of course they seem to have forgotten any sort of subscribe feature which is a huge mistake on their part. Depending on me to remember to go back and see if there is a new episode is a major miss for them and I hope they fix it.</itunes:subtitle>
      <itunes:summary>A friend of mine told me about The Novel Adventures this morning. It is a branded entertainment series being produced by CBS and sponsored by Saturn. Here is the first episode: Watch CBS Videos Online While the jury is still out on how they are going to leverage the social media space, they do have a Facebook Fan Page and a Twitter account set up. So they are taking steps in the right direction. But, will they actively work with the community and make this more then a simple video series? That is what I&amp;#8217;m curious to find out. I do love that Saturn is worked into the story line as the main characters husband runs a dealership and of course she drives one in the episode. They get the plug in for the new Hybrid (which I didn&amp;#8217;t know about till I watched this and now it is on my personal radar) without making it an annoying product placement. The playful and flirty nature of it is one that is also smart. Obviously they are going after the mom market with this series and keeping it a nice mix of types of moms as well. I&amp;#8217;m curious to see where it goes, but so far it got my attention and has me watching for more. Of course they seem to have forgotten any sort of subscribe feature which is a huge mistake on their part. Depending on me to remember to go back and see if there is a new episode is a major miss for them and I hope they fix it.</itunes:summary>
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      <pubDate>Tue, 04 Nov 2008 06:03:17 -0800</pubDate>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:author>Managing the Gray - Learn to Use Social Media and Emerging Technology</itunes:author>
      <itunes:keywords>video, Branded Entertainment</itunes:keywords>
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